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Forbes just released its annual list of the world's most powerful women. At the top is Michelle Obama, but there are some surprises too... like Lady Gaga at #7, beating out people like Sarah Palin and Nancy Pelosi. Fishbowl NY points out the 18 media and publishing women who made the list, saying, Read More

Successful startups know the value of picking fights: Apple took jabs at Microsoft, Posterous picked a fight with Tumblr, Under Armour picked a fight with Nike, and etc. Find out to use "fights" to your advantage Read More

The words "click here" on a website are a bit like hypercolour t-shirts. You still see them around from time to time, but they belong in the 90s. Discover 3 reasons to stop using "click here". Read More

Is it fair to say that making the video is the easy part because marketing the video online can be challenging. Everyone dreams of having their videos go viral! Some important tips to keep in mind when creating your masterpiece. Keep the videos short, engaging and share. Read More

LinkedIn the social media platform for business professionals. Are you using LinkedIn to your advantage? Be sure to complete your profile to the 100% status. The profile represents an online resume where you share your education, expertise, recommendations and products or services that you have t... Read More

Social Media is a great vehicle to drive relevant traffic and build links. Like a good infomercial, it gets people's interest. SEO is about attracting those who are already interested. The difference between the two is huge. Learn about the common mistakes a lot of businesses make in this area...en Read More

Is it enough to simply have a job, an office or organization to work in, and get a get a cheque and the end of the week? Not anymore. A workplace however large or small has to be driven by efficiency and achievement that manifests itself in the form of tangible results for the organization... Read More

Marketing globally? Content localization is not only about translating what you already have into another language. You need new stuff, too. Relevant, interesting, accurate, targeted localized content. Need ideas? Here are 8 ways to create customized content using local resources. Read More

Foursquare has not yet given small business owners the ability to create a custom foursquare URL for their foursquare venue page. Hopefully they will soon. Read More

Learn the important of having a creation story when building your brand. An interesting creation story is one of the most important building blocks of a strong brand. Read More