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Many small businesses use social media to get traffic to their e-commerce stores. Or, if they sell services instead of products, they use social media to generate leads for their services. Here are five steps to making social commerce work for you and help you get more sales. Read More

More and more people are leaving traditional employment to become digital nomads. Who are they and how they disrupt work, as we know it? Read More

Traveling doesn't just provide a wealth of great life experiences; it can also help prepare you to start your business. Here are five things entrepreneurs can learn from traveling—as if you needed another excuse to plan a trip. Read More

In another exclusive excerpt from The Content Marketing Coach, we help you tackle the question “to outsource or not to outsource?”

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Digital marketing is gaining more popularity than ever as more and more of the market moves to, and relies upon, digital means. That means there’s never been a better time to become a digital marketer. People who love social media or search engine technology are just the types to jump into digital Read More

This is the second part of the 3-series article about reasons to reveal your business idea.

Once you got to know the first reason to share your business idea and stop hiding it with the fear of it being stolen, let me convince you more to do so. There are next arguments on the case. Read More

Debating whether to sign up for AdSense, or whether to stick with it in the hope of better times ahead? This article delivers the information and data you need to reach the right decision. Read More

When implementing a digital sales or social selling program, the biggest single point of failure can be writing LinkedIn messages to buyers. Or to put it in simpler language, the ability to craft well thought out messages that convert into offline conversations between seller and buyer. Read More

Among the most important tasks of digital marketers is bringing their brands to life. Part of that task involves being personable and relatable-someone users can identify and engage with comfortably. Sounds obvious, right? Well, despite knowing that, many still struggle to cultivate an engaging soc Read More

For brands, reaching the point where curious shoppers turn into loyal customers is the ultimate reward for their product, marketing and sales efforts. If a deal was once dependent on a handshake between two individuals meeting face-to-face, it now involves a more complex endeavor, one defined by tr Read More