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I've written before about how many opportunities we inappropriately disqualify because the customer doesn't have the budget.  If you'd like a refresher, look Read More

When it comes to social media marketing, it’s important to remember that this is a new breed of marketing. There are plenty of analogies about how to best describe this marketing relationship. Here’s how I think about my marketing strategy: I am a guest in my audience’s house.And I will act as such Read More

If people are connecting with their inner circles by using social media and texting, if smart phone and mobile devices have a tone for each message, if people are looking forward to those tones to find out what is happening... Infographic shows statistics. Read More

The pure fact of the matter is that internet marketing can be full of landmines for those who are just new to the game. In order to achieve long term success with Internet marketing, you need to get a lot of things right. You know there is much to learn, but the good news is that you need not learn Read More

Creating paperless office can provide space, lower storage costs, and improved access to information. With these FileHold Tutorial Videos you can learn how to manage your documents in eco-friendly way!
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Companies today, have many means and channels for information & data dissemination towards their [possible or potential] clients, organized around their chosen content strategy. Usually the most companies, hire content strategy specialist, to formulate their content strategies around the main objec Read More

This Part 1 of a 2-part article series lays out the foundation for quitting your job to start your own business. Read More

Running a business can bring with it mixed emotions, but the end intentions are ultimately rewarding. Running a business is not easy and so I share my experience to make it easier. Read More

We were fortunate enough to interview Daniel Pink, author of the recent bestseller, To Sell is Human - The Surprising Truth About Moving Others. Daniel kindly agreed to answer several questions we put to him by email to help support our proposition that sales is not a dirty word. Read More

Objectives are very subjective and at times personal, so why not use ROO as a way to get greater engagement and add to ROI in a way that goes beyond numbers. Read More