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Social media is the engagement tool of choice when you try to reach your consumer base. We often overlook using engagement marketing to target and promote to e-tailers and retailers.
Cross-platform promotions reap significant benefits for vendors that carry your brand. It helps brands communicate Read More

Content marketing is a great way to position yourself and your business as a trusted expert. But finding the time to create content isn’t always easy. Publishing a weekly blog is hard enough for most small businesses and hiring someone to do it for you isn’t always realistic.

This is w Read More

When you are a small company, your best customers are sometimes large brands. Here is how to attract their business and keep them happy. Read More

Whatever your blog's goals, sooner or later you might run into a brick wall. You are due to write a post, but you have no idea what to write. Here are a few ideas that might help you. Read More

Since the late 1990s search engines have treated links as votes for popularity and importance to rank a website in their search results. For search engines crawlers internet is the ocean of content and links are the route between pages. Using sophisticated algorithms and link analysis search engine Read More

One of the most difficult aspects of running a successful business is figuring out which activities are most worth your time and effort. Unfortunately, there are a lot of mundane tasks that can swallow up your time, leaving you with little ability to work on the things that truly matter. Once you g Read More

In the next few years, Generation Z – those born around the year 2000 – will be hitting their upper teens, entering their 20s and then embarking upon their careers. The challenge for businesses is finding a way to market to this new generation – a generation which interacts with society very differ Read More

Every brand in the vast expanse of the web wants to deliver great content to their audiences

- the sort of subject matter that has the perfect mix of search optimisation, polished quality, and viral potential. But what makes it great and how do you go about creating it?


Blown away by great Read More

How do you make sure that you are marketing in the right place? How do you make sure that your marketing methods/materials are as good of a fit as it can be to your ideal customers? This guide (and the succeeding ones will help you with just that. Read More

Public speaking is a great way to market your business and become known as an expert in your industry. But it rarely comes naturally and takes some practice.

To help you on your way to public speaking success, here are ten tips and tools to help you learn to embrace your nerves, delive Read More