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Thought leadership comes from having the curiosity to learn, a commitment to add to and hone your knowledge in a given field—and then being willing to share that knowledge freely. What I'm saying is, how and whether to become a thought leader is largely in your hands. That said, I have three steps Read More

Everywhere you look, from Facebook, to Twitter, Instagram, and Linkedin, video has inundated our social feeds. That's why I'm so excited to share a new tool designed to make your video marketing easy and FUN! Read More

Every startup wants to be a predictable success, yet so few ever achieve this enviable position. In reality, getting there is not a random walk, and requires an understanding of the stages that every business must navigate and the organizational characteristics necessary at each stage. Read More

Imagine you single-handedly run a lemonade stand.

You get 20 customers each day and have just the right amount of ingredients for a day’s commerce. Then, out of the blue, you get coverage from the New York Times.

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Do you have what it takes to be a good leader?
Try our quick quiz to find out if you have the right qualities to be a leader. Read More

Wish you had a better plan for your social media marketing initiatives? Well, time to stop wishing and start learning.

This post will discuss the importance of effective goal-setting and metric targeting during the planning phase of your social media marketing strategy and how to use a document Read More

I'm a dad, an author, an athlete and I have a full-time job. Even though my days are "booked", I managed to find time for reading and meditation. Thanks to this one tool, I was able to do it. Read More

A Pinterest campaign that generates $2.7 million in earned media coverage. A tweet-to-order feature that earns press and accolades including the Cannes Lions 2015 Titanium Jury Grand Prix. A thought leadership initiative that requires little upfront content investment but consistently ranks at the t Read More

We live in a world where we expect almost instant gratification in most things.

Whether it’s social media feedback, sandwich delivery, or an Amazon Prime order, faster is better, and instant is best.8 Read More

At long last, Snapchat is opening the door for small business ad buyers to purchase spots within the app. While this could prove to be a risky move for Snap, it's a promising development for entrepreneurs with limited social advertising budgets. Read More