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The next two weeks will be busy ones for fans of Subway, and it's famous $5 Footlongs(tm). Enter the Famous Fans, who bring their love of SUBWAY(r) sandwiches to life on the court, in their race cars, in the pool... Read More

Part of being part an Internet business owner is this very powerful strategy of Search Engine Optimization. So it's really worth every minute to learn about this strategy. Read More

A major reason why people fail with their small business ideas is the lack of ability to take the right decisions. People don’t reach their business goals because they don’t posses the strength to take their own decisions. They let other people interfere and get influenced by negative opinions. Read More

Bootstrapping a business (or as we used to call it years ago, making your business “growth based”) is one sure-fire way to build a sustainable business under these circumstances. Of course, if they nay-sayers are all right, we’ll all have no credit to speak of and it could be our only option for new businesses for a while, but if a business is able to make due on their own they can come out the o Read More

I think if you talk to any company, the business-related or governmental-related purchasing cards or credit cards are an easy opportunity for fraud, because you’re typically dealing with smaller items also. You’re not going to go out and buy a million-dollar piece of equipment on a credit card. Read More

Managing the cost base on any project or delivery is vital. It is not enough to just check bank statements each month, spend on each project needs to be management. Do you keep an eye on each projects individual cost? Read More

Over the past few weeks I've been struck by the amount of arrogance that surrounds us. This arrogance, or - to use a tamer term - confidence, is in the mainstream and used by those with an element of success. Read More

Mari shares her initial impressions of the iPad, common mistakes people make with social media marketing, and Mari's 80/20 rule of social media strategy. Read More

Free is an effective marketing and sales tool. In the on-line world, have consumers become too expectant for everything to be free? Read More

Marketing content, by design, is meant to appeal to your prospects and clients. Attempting to impress with big words or complicated phrases can drive people away. Read this BRIEF post to learn why. Read More