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If your brand, business or company seeks to harness the benefits of social media, you need to be aware of some pitfalls to avoid.

While social media can do wonders to help raise awareness and impr Read More

Leaving comments on blog posts and participating in discussions is a great way to improve your SEO. Read this post to discover another benefit to that activity. Read More

A business reputation can take years to build. It demands nurturing, cultivation and care. One businessman showed me how all of that work can go straight down the toilet in minutes flat. It's a story of the sweet sounds of the late, great Marvin Gaye, engine trouble, a tow truck and the "nightmare" car scenario. Read More

Whether you’re a creative type, a business owner or an experienced regional marketer, the proliferation of social media recently can confuse, bemuse and excite in equal measure.

It’s no longer enough to send out monthly newsletters or email campaigns to talk to potential customers – now we’re supposed to actually engage with them, talk to them, and respond to them in real-time across social me Read More

Persistence is a key ingredient to success in business and when job hunting. It is important to develop and practice persistence. This article discusses the topic Read More

Multicultural groups form about 34% of the U.S. population, with an estimated spending power of over $2 trillion. For companies and organizations looking for ways to connect with multicultural consumers, here are eight strategies for engagement that can help you develop and deploy an effective multicultural social media campaign. Read More

The traffic of Social Networking Portals is increasing at such a fast pace that results of March 2010 show that Facebook outstripped Google. The traffic rate has jumped to three figures giving small business owners an ideal opportunity to make full use of the opportunity at hand. Read More

Corporate Social Responsibility (CSR) is essentially about doing good and doing well. Generally, it refers to the process of integrating social values and mission within business decision-making process, so as to achieve positive and sustainable outcomes towards the business, environment and the community at large.
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The results of an exclusive recent survey are in, and entrepreneurs are starting to get more optimistic. Highlights of the study include: 52% of entrepreneurs use an iPhone, 36% feel the recession hasn’t hurt their business much and 28% feel 2010 is going to be the best year ever.
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BizSugar is a proud sponsor of the SmallBiz Social Media Summit to be held in Hutchinson, Kansas June 4-6. Learn more about using social media to promote your small business and bring you more of the customers you want. Please read this post on the event with links to further information and a special opportunity for the BizSugar community. Read More