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In business, customers, clients and LOYALTY are to be won, earned and prized, not taken for granted. What better place to learn about "butchering" a sale than in...two butcher shops. One where my wife and I walked out angry and disattisfied, one where we are treated like family Read More

That was the basis of a marketing email received a couple of days ago from a software company. I was testing out the free version of the software and as I had not logged in for 60 days they wanted to free up space on their server. If I did not login in the next 3 days the account would be deleted and all the information I had put in. 3 marketing lessons from this are:
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Blog post offering a step by step guide to creating successful marketing emails that communicate directly with customers Read More

Nothing is more inspiring than to hear those experts how they succeed with bootstrapping. Read more from this post -- Bootstrapping Tips from Expert Business Founders Read More

Managing a business requires you to become creative with what you are doing. If you are creative enough in your business, you can be able to do a lot of things that would be very helpful for the success of your business Read More

Find out how to indirectly promote your Facebook fan page from your personal account, without annoying your friends and inner circles for extra visibility Read More

Often we can go a direct path to a goal or objective thinking we are doing the right thing. Sometimes it's better to sit back and look at alternatives first. Look at the choices - direct is not always best Read More

We probably mostly agree that experience is based on the past, therefore when someone comes up with a new idea, if you strip it down, it will be based tightly or loosely on something already created Read More

Social media marketing strategy is easy to understand when explained by Jay Baer of Convince And Convert Read More

Marketing in all its forms is an essential part of small business growth. Here are three tips from award-winning small business owners, who explain how they have improved their marketing efforts by better listening to their customers and critics while leveraging online tools to grow new markets on a tight budget Read More