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I’m often approached by people who claim to have invented the next big thing, and ask me how much it’s worth, or complain that they can’t find an investor who will fund it. The honest answer is that ideas and new technologies are worth nothing, outside the context of a specific business plan that m Read More

An entrepreneurs journey is a hard path. Even with all the difficulty it may not be sure that you succeed. It is very important that an entrepreneur does not slump into a low phase, as it will affect his efficiency. Considering that, an entrepreneur must indeed ensure he remains self-motivated. Read More

Finding a good co-founder is difficult. Each of us have a mental picture on how the co-founder of your company should be. For most founders it becomes a nightmare to pick a good co-founder. To help your case of selecting a good co-founder easier, here are 5 characteristics of a good co-founder. Read More

I’ve been in a running debate with my colleague, Stone Payton, for about a year now regarding the value and continuing applicability of the “funnel” metaphor for B2B sales. Stone emphatically states, “Forget the funnel!” (See this post, especially point #5 and the comments.) I just as emphatical Read More

You really can't make this stuff up, you gotta live it.  When I heard this, I just had to ask, "Did you just say...?" Read More

A blog can be much more than a revenue stream or way to give your audience useful information. A blog can also be a forum. A way for your customers to engage with you one on one. This promotes dialogue and learning for both your customers and your business. Would you consider using your blog as a f Read More

The word “process” makes the sales process sound more confining than it is. It’s a collection of best practices that reverse engineer what works. Read More

As a small business owner do you see yourself as a marketer? Or someone who does some marketing for their brand? If you answered yes to the second question then you are short changing yourself, your business and customers.

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Your packaging is the outer layer of your brand. The first touch point you have with your market. Are your customers anxious to unwrap you? Read More

The first-ever Personal Finance Guest Blogging Contest is open, with already almost $3000 in prizes. Your blog post could be worth $1000. Read More