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Copywriting 101 says: Pitch your marketing message at the right level, matching the education and vocabulary of your audience.

Now unless your target market has specific language needs (like being under 5, or super clever university boffins) your marketing copywriting should be aimed at a high s Read More

You can build your business blogging. What does it take to create a great blog, generating you monthly income? Discover the 7 secrets to blogging for business. Read More

Hosting giveaways is considered to be an effective way to drive traffic to your blog. But sometimes, picking up a random winner may be a tough decision. You might not know who are your loyal blog readers and who are visiting your blog just to participate for the giveaway. Sometimes you might feel, Read More

In the 21st century most companies need a social media presence of some kind, whether it be a simple website with basic social media connectivity or the whole LinkedIn, blog, Twitter, YouTube, Facebook and everything that should go with it scenario.

But what do you do when things don't go as pla Read More

Are you using the niche social bookmarking sites to get exposure and drive more blog traffic? Join the party and start sharing and interacting on these communities. Read More

If you have a vague list of objectives you want to reach it is just as bad as not having any. Having a laser focus on what you need to achieve makes the whole process is easier. Here are a few tips on how to ensure your objectives actually lead to action.

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Our workplaces need gender diversity because men and women are, by nature wired differently. This has a direct bearing on leadership abilities. Read More

With more and more Chinese embracing ecommerce, it is time for a large number of multinational companies to wake up from their deep slumber and understand the Read More

Failure to manage cashflow is one of the biggest reasons business owners find themselves in the shit. These tips will help you get a grip on the cashflow Read More

On Friday, March 18th 2011, the Internet Corporation for Assigned Names and Numbers (ICANN) approved a new top-level domain (TLD) name ending with .XXX with the support of 9 of 16 board members of ICANN weighing balance equally between 'for' and 'against'. If you have previously pre-reserved your . Read More