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Are fewer ads always better? Google recently announced that it will penalize sites with more than three ads above the fold. Frequently, these sites are low-quality sites with super-SEO’d, thin content landing pages designed to have people quickly bounce off the site when they click on one of the ad Read More

Good data hygiene is a responsibility of all direct marketers. Read these tips and keep your email marketing data clean and focused. Read More

Your customers are the lifeblood of your business. If you own a business, they're kind of like your boss. Treat them right and they’ll treat you right. Read More

Is your campaign irritating subscribers more than connecting with them? It could be if you’re making any of these mistakes. It’s time for email marketing couples therapy to save you from turning off your subscribers. Here’s what you need to avoid: Read More

This is actually a question I get asked quite frequently from prospects, full service SEO clients, people that attend my SEO workshops and oftentimes in random emails and social media messages. I actually got an email just a few weeks ago from a newsletter subscriber wanting to know if I thought he Read More

Are people born leaders, or do you become one with hard work, by experience, or chance?

I believe that there are effective arguments to the validity of both questions. There are many examples of uninspiring people doing extraordinary things. And as entrepreneurs, we are all called to be leaders Read More

Since Valentine's Day is a working day at the office, you will probably spend your day with your co-workers. Here are some ideas on how to celebrate Valentine's Day in the workplace. Read More

With the Google Panda update radically changing how Google's algorithm works, it is now even more important to submit your content to as many social networking sites as possible. Google now is more interested in how many votes your content gets, compared to the amount (and quality) of back links th Read More

LinkedIn is just one of the platforms you can use to grow your business. Are you making the most of LinkedIn?

This video contains tips you can use to improve your profile and connect with potential clients. The video was taken during a workshop given with Erno Hannink about how to use social m Read More

Did you know that simply registering a business name doesn't stop someone else from using it? That's why you should protect your business name by registering it as a trademark. Read More