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This post provides insight into how small businesses can win by creating processes that highlight that they are a transparent business so consumers can more easily trust a business. Read More

On first glance, it’s hard to draw any correlations between developing an SEO campaign and investing in your 401(k). The two have nothing to do with each other, right? Actually, your business’s SEO campaign and your personal 401(k) have a lot more in common than you might think. Read More

One of the most common problems with new marketers is that they don't realise the importance of simple keyword research when creating content for their blog or website. Read More

Every web marketing manual praises the email as an economical, practical, measurable and profitable business tool. But how many companies are truly aware of these qualities and exploit them to the fullest?
It's important to understand the value of correct information and above all the viral potent Read More

Selling is like a conversation with your best friend. The most effective way to sell yourself and what you do is to stop trying to make a sale. Read More

When Twitter was first taking off, it was believed to be a tool mostly for consumers. Today, however, business executives are becoming more and more aware of Twitter as a tool to build B2B sales. Twitter isn't just important for interacting with consumers. It's also crucial for interacting with bra Read More

If you were to ask most entrepreneurs why they are in business, many would answer, “To be of service to others.” True, there are those whose motives are purely financial — and I am not discounting the need to pay the bills — but the entrepreneurs in my circle definitely lead and give from the heart Read More

Facebook is a social networking website that was made for people so they can keep in touch with friends, family, and business associates even though they’re away. It is the largest of the networking sites today. Read More

Who says that affiliate marketing is an old business model? Thousands of people all around the world are making a very good living as an affiliate marketer. You can too. Here are five smart ways to make money with affiliate marketing... Read More

Marketing and selling are not one and the same. Marketing creates the environment to facilitate the sale. Are holes in your strategy losing you sales. Read More