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When selling through multiple channels, sales and marketing decisions become more complex. Without a proper understanding of the economics of each channel, you could hurt the profitability of your business unnecessarily. Read More

Addressing problems is not something that can be done by adopting a head in the sand approach. Business managers need to create openness within an organisation so that when a problem arises, it can be dealt with quickly and effectively. By creating a culture where self-preservation becomes the issu Read More

Over the past couple of weeks, users of Google will have noticed some significant changes to the way Google Places listings are showed in local searches. Read More

Social media is crucial to any integrated campaign; whether it involves email, phone calls, direct mail, etc. It provides a unique lead nurturing opportunity that cannot be achieved through any other means... Read More

One of the fundamental principles of Attraction Marketing is to build and promote your brand. See how I'm using Facebook to promote my brand through my blog and then command attention. Read More

Have you ever noticed how fast some blogs seem to load? Some blogs take forever to load while other blogs take only seconds to load. You can speed up the load time of your blog with a Content Delivery Network, also known as a CDN. Read More

While there is no way to completely prepare for a disaster, there are some things you can do to increase the chances that you and your family will be able to weather one. Some of the things to be worried about include food, some sort of shelter or warmth, usable water and how to care for injuries. Read More

With the fairly recent Google's "Farmer" Algorithm Update multiple bloggers (affiliates in particular) became concerned (subject also brought up by Joe Sousa in his recent post here), and started wondering if they (as content producers) may be affected by it.

The short answer is: "No, as long as Read More

We all get stuck in a home based business rut at times. Work feels boring. Maybe we lack direction. Or we haven’t seen the results we desire. Read More

Banking in the United States is about to change. Big time. Over the next five years, a revolution in financial services will take place. It’s already started, but unfortunately many big banks haven’t gotten the message. Read More