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Regardless of what you’re selling, most everyone in business has heard it: “Sorry, I just can’t afford it right now.” No one likes hearing that. In some cases it might be true. In most, however, it’s not. Read More

Knowledge of etiquette is required to maximise your usage, return and enjoyment of all the social media platforms. This blog post provides information and advice for the appropriate etiquette for pinterest, one of the most popular 'new' social media tools. Read More

Facebook engagement is one of the biggest challenges that most bloggers are facing today. The problem with EdgeRank and chasing down our fans and followers on Facebook is that somehow we get lost in the madness and forget why we set up a Facebook page to begin with. What I mean by that is, unless y Read More

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. The founder explains that the product is so “buzz-worthy” that usage will spread rapidly through word-of-mouth only, meaning people loving Read More

Confidentiality agreements protect your unveiled ideas from hitting the market before you’re ready.In business, one of the main secrets to prosperity is the ability to stay unique in certain things. This is because not many people would want to associate with brands that are common. Read More

This post offers some words of advice on how to get over your fears and prepare yourself mentally and financially when starting a business. Read More

How to be effective as a leader

An effective leader-manager “is responsible for the creation and communication of clear goals, together with the intelligent and enthusiastic application of the available resources, which will achieve the goals, in the most efficient manner possible.”

A leader- Read More

Small businesses are often the most vulnerable to disasters - both natural and man-made.

Yet despite this, only a minority of entrepreneurs and small business managers give disaster preparedness and emergency planning the priority it deserves.

Read on to learn just how much of an impact these Read More

After 3 consecutive years of achieving double and triple digit growth since making six figures our first year, I thought that our online store was finally going to run out of steam in 2012. But it turns out that we've had a great first half of the year! Read More

Need to give your blog a boost? Instead of waiting around for other strategies to work (or not work), you can do these 5 things today -- and make massive improvements! Read More