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Content marketing is one of those things that most brands around the world know they need to invest in. Some are still struggling to see the point though.

So here are answers to four of the most common queries I receive each week... Read More

There is often a struggle between the marketing department and the finance department. The marketing department knows the importance of long term efforts like SEO and social media marketing, both of which require some of the budget in order to execute the strategies efficiently. Read More

The blackout at the Super Bowl did more than throw the players for a loop. It caused a stir amongst brand marketers across the country. After the digital dust settled, Oreo came out on top with its “Dunk in the dark” response on social media. But this lighting fast campaign is more than just a knee Read More

One thing that frustrates me when I am visiting a website is clutter. All I want to do is get the information I am looking for. Isn't that all anyone goes to a website for? Read More

A few days ago I wrote about how authority is the primary focus in 2013. While authority is still the key, millions of bloggers still do not understand what it takes to be authoritative in the online world. You can be an expert in the field, but if you are not doing the right things you will not in Read More

Are you a pro blogger? Or aspiring to be one? This one is for you. We all know that ProBlogger are good at what they do and make a considerable amount of cash from blogging. But have you ever given it a moment of thought, are they doing anything wrong? Yes, even professional bloggers do things tha Read More

While businesses using social media world wide are still quite sceptical about the entire aspect of giving control over to the users. This can be both good and bad for business. While businesses using social media can boost business and revenue, they can also destroy your reputation online quicker Read More

Small business owners are sure to be feeling the worst of the current climate and so it is important that they take steps to keep afloat in the industry. Read More

Website Flipping is a great way to earn income online. Its one of the best online income model that can generate great money. Here is an article on how to sell a blog for profit and repeat the process again and again. Read More

Influence is a key attribution when it comes to startups. Marketing your product to create buzz is a big step in the right direction to promoting company and putting you a leg up on your competition Read More