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Project managers and line managers often end up fighting over resources. Project managers will generally lose the fight unless the role of operational resources in projects is properly defined Read More

Have you ever run across a spelling error in business communications and made a judgment about the company? If you view spelling as a big hassle, read this post to discover how it could be hurting your business Read More

Could Boise, Idaho, be the new hot bed of small business growth in the U.S. Why not your home town no matter how large or small? Search giant Google claimed in an early post of its new small business blog that an estimated $72 million had been generated by business in Idaho using its online advertising tools and sited other recent reports on the growth of small business in Boise as the reason for a recent visit. How are you using the tools of the Internet to leverage your small business in your own home town? We would love to hear your story. Please leave it in the comment section below. Read More

Some graphic evidence compiled by the Huffington Post which demonstrates how bad the current unemployment situation is in historical context Read More

Sometimes Internet marketers seem to do everything right tactically... but they can't seem to get the sales they're after. Maybe it's because you're focusing on "gaming a system" rather than building relationships Read More

Interview with Jay Baer, Founder of Convince and Convert, on how to spread and reuse your online content to maximize clicks and engagement. Video interview Read More

This is a great article about proper usage of keywords within web content. There is a right way and a wrong way to do it. Read on and see.. Read More

It takes a lot to coordinate and organize a massive 5-hour event, especially when you're marketing the event for charity in a small rural town. This feel good marketing story helped raise $100,000 for cancer in one day because of three key reasons Read More

Manufacturing executives said it didn’t apply to them. (They were dead wrong.) Software development executives said it didn’t apply to them. (They were dead wrong.) Business & technology services executives said it didn’t apply to them. (They were dead wrong.) Sales executives, managers and professionals KNOW FOR SURE it doesn’t apply to them. And of course they are right. Right Read More

I firmly believe that the best thing small businesses and organizations can do to become more successful is to embrace and implement a focused brand development strategy. Unfortunately, there are too many businesses and organizations that either don’t understand branding, undervalue branding, or have misconceptions about how branding can help their specific situation Read More