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When the owners of Preston Pizza house in England decided that they wanted to generate $15,000 in monthly sales, they wrote a detailed marketing plan that identifies three key customer groups, each with distinct needs and desires.
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Here are 3 things you can do right now with Google + to quickly become the new leader in social media. Think of Google + as getting on Facebook when it first started and being able to become one of the leaders in your niche and connect with thousands. Here are a number of ways you should currently Read More

A marketing and PR phenomenon has exploded online and its name is content marketing. Businesses of all sizes know content marketing brings active participants more traffic, leads, and conversions. Data shows the more content you have, whether it be website pages, blog articles, or landing pages, t Read More

Open Book Management makes every employee a business owner by sharing financial data. Here's how it can benefit you. Read More

Whenever you are representing your small business, you have to take off your operations hat and don your marketing cap. Conversations with the customer absolutely matter and even though you might lose a few dollars in the process, it’s worth every penny in terms of mind share because the effects ar Read More

Brian Solis is principal at Altimeter Group, a research-based advisory firm. Solis is globally recognized as one of the most prominent thought leaders and published authors in new media. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging media on Read More

Small business software is designed to improve your small business. Learn the importance of using software and how it can help you grow your business. Read More

This is a BGB guest post by Danny Iny of Firepole Marketing, where he discusses the power of open loops in your writing, and how they help tell a story and draw readers in. Read More

5 Facebook features that you might have forgotten about ... and that could take your engagement to a new level in 2012. Read More

3 reasons why having coffee regularly with other entrepreneurs is crucial to the success of your business. Read More