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Research by our team at Position2 shows that, for most brands, getting their customers’ attention is fairly simple. As a marketer, you have managed to get your audience to notice you; now what? Read More

Not everyone is cut out to work from home. Successful virtual workers are a strange breed of self-driven, organized, cost-conscious, and sometimes hermit-like people. Read More

Interview with Derek Halpern, creator of Social Triggers, on his entrepreneurial journey, creating great content, growing traffic, and more. Read More

So you have a blog and you have a biz but sadly no press action? I am here today to share with you 5 extra fancy, yet easy, ways to let the press know you mean business. Read More

Every year there are live events around the globe focused on blogging, social media, entrepreneurship, empowering women, etc. Since events can be costly when you add in travel, hotel, and dining out to the cost of the event, you want to make sure that you attend the ones that will be most beneficia Read More

We all want to speed up our blogs and one of the easiest ways to do that is by removing WordPress Plugins that impact load speed, and provide little value for our readers. Personally I have nothing against any of Read More

How can small business owners develop profit-generating products? Give your bottom line a boost with these easy methods. Read More

Buyer resistance is something we all encounter. This is a great post on dealing with the skepticism many buyers have and how to work with it to get them to say "yes." Read More

The brand is way more than just marketing messages. It’s not just a logo or a name, but the culmination of communications and experiences that a person receives from every contact with your organization. Therefore, it’s important to look at the whole experience you offer your customers to make sure Read More

Too many entrepreneurs confuse motion with momentum and results. We all know someone who repeatedly tells us how “busy” they are, when it’s hard to see what they get done. Momentum is moving things forward (mass x velocity). Founders or employees in constant motion, but with no momentum, will kill Read More