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While starting a business can be one of the best things for a person, it is not for everyone. How do you know if you should start a business? Well, this article should help. Read More

Small businesses with innovative people practices are more likely to say "You're hired" next year than other small firms. Read More

Quit thinking that social media can be gamed. It takes time, effort, energy and smarts to do it right. And if you think you can buy credibility along with those followers, think again.

Get Twitter Followers. This phrase runs rampant in the social media world – at least the world that I play in. Read More

A new calendar or fiscal year is a chance to update or revise annual marketing plans and strategies to align with current business objectives and budgets. Without a structured plan or strategy for the year, it is difficult to effectively measure desired results and manage budgets throughout the yea Read More

I’m one of those folks that is squarely in the camp of the glass is not just half full, it’s mostly full, so this post may seem a tad uncharacteristically, well, negative. Read More

An interview with Threadless founder Jake Nickell exploring how he built Threadless over the past 10 years and the lessons he learned along the way. Read More

It seems like only a few months ago when I wasn’t sure if Twitter was relevant to my business, or if it would be a waste of time. Now I have over 280,000 followers on Twitter as StartupPro, and the business is fun as well as profitable. I’m now convinced that any entrepreneur can use it to kick-sta Read More

The "Sell Your Expertise" Edition - Links to multiple spots online where you can sell your expertise. Read More

Last week’s post discussed joint ventures and other collaborative business agreements involving cooperative efforts between multiple independent parties. This week we turn to a more traditional structure, and examine singular business entities with multiple partners. Read More

How to capture the elusive male market is one of the most challenging questions to answer for any business or advertiser primarily because there is a pre-conceived notion that men aren’t really “shoppers”. This may have changed with the continuous emergence of the “metro men”. They are beginning... Read More