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Despite the all the intelligence Google can muster, it's still a good idea to fix your duplicate content problems. It will play a role in which pages the search engines spider and index, as well as how many they index. These are both critical to getting visitors to your site and presenting them to Read More

By Karen Axelton With the holiday shopping season well underway, there’s plenty of positive news about Black Friday, Cyber Monday and this year’s new entry into the shopping game, Small Business Saturday (an event developed by American Express OPEN and Facebook). Read More

10 Things I learned While Successfully Creating an Online Blog: Lessons from my experiences in 2010. Read More

There is a big difference between how you market your business offline as opposed to online. With offline marketing it’s all about the bold - in your face, buy now, type of marketing messages. I tend to think of the used car salesman wearing a brown suit and yelling on his TV commercial. With onlin Read More

Most startup founders know exactly what they want to design and sell, and they are personally convinced that everyone will buy one. Yet they often fail to realize that their view is likely biased, and will be instantly discounted by potential investors. Business plans with no “industry expert” data Read More

Yesterday I wrote part 1 of How Is a TV Advertisement Produced. And as promised here is part 2.

How Is A TV Advertisement Produced Step 10: Agency-Production House Feasibility Study...

Once the production house is chosen, the agency will sit down with the production house to explain the boa Read More

Now, you’ve been in the business world, I’m sure you will be looking for a way to grow your business so that it will be successful. The question you should ask yourself is, are you reachable? Your answer will determine if your business will be successful or not. Have you ever think about the idea o Read More

On the days when my business begins to feel a bit overwhelming, I carve out some quiet time to remember all the reasons I started this solo endeavor -- the things that make the long days, sacrifice, and hard work all worthwhile. I am reenergized by the realization that I am living my dream, by mak Read More

Blog commentary is a powerful way to become part of a community on line. Blog authors appreciate comments and readers appreciate additions to the conversation that was started by the blogger. But engage with a view to add to the conversation rather than just as a link building exercise. It will be Read More

Did you see this article about how the Irish need to do less chit-chat and more networking? It got me wondering if this is this a clash of business cultures? Read More