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Elliot Moskow is the CEO of Pricefalls.com. He launched Pricefalls in his Junior year of college and it has been a tremendous learning experience. This post serves to provide insights to small business owners who are considering contracting out a P.R. firm or looking at ways to take their P.R. in-h Read More

SEO is good for traffic but is it good for an online store? Is it really necessary? Does it make sales?

Whats your take on it? Read More

If you have a home business, one way you can lower your taxable income for 2010 is to open a solo 401k and make a contribution. Read More

This incredible story follows two women in Afghanistan, one who creates handmade scarfs to be sold in the United States to further her education and another a young entrepreneur who owns a shoe manufacturing business in which several men work for her, almost unheard of in the culture in which she l Read More

Your community, one of the most talked about and important parts of being successful in social media that helps not only to grow your business with customers but also through interaction with those who share similar interests. The value of your community is determined on how you build it through fo Read More

People are bombarded with messages, information, data and text. Use design to catch someone's attention and guide them through key content. Read More

There are 7 lies that people tell themselves that will keep them from changing their dream of entrepreneurship into goals they can accomplish. Find out what they are here. Read More

By Rieva Lesonsky It’s that time of year when your loved ones are making their holiday gift lists and hinting (or outright asking) to find out what you’d like to receive. Is it OK if your answer is “Financing”? Read More

Ever wondered how is a TV advertisement produced? This article will do a step by step process on how TV commercials are produced. The advertising industry is big and almost each project is unique. Thus, each commercial may call for a different procedure. However, the skeleton remains the same...
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Too many entrepreneurs still believe the urban myth that you can sketch your idea on a napkin, and investors will throw money at you. Every investor I know is frustrated with the poor quality of the business plans they get. This is sad, since “how to write a business plan” is a frequent topic found Read More