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So, have you ever noticed why you have to walk all the way to the back of the store to pay for your new stuff? Or how bout where things are placed in the store? You see Victoria’s Secret knows if you have to walk to the back to pay for your sexy Victoria’s Secret stuff, you have to pass a whole bun Read More

Wagamama is a remarkable chain of noodle restaurants. I really love eating there. I must say, it's a unique experience. While eating there last Sunday, I came up with some ideas on how could the brand take a huge step, using social networks. I also checked their website and, to my surprise, realise Read More

The 12-Step Program, developed by AA, has been used by countless individuals and copied by many organizations to help people get their lives on track. Here, we present the 12-Step Program for business owners when dealing with their online marketing campaigns. Read More

Anyone who is even remotely familiar with the blogosphere will agree that most active bloggers like to keep their blogs their own soap boxes, so to speak. That said, the blogosphere is a community... Read More

The Foursquare elections checkin map gave some very interesting data, and I’m glad they shared it – as it put Foursquare in perspective for me.

Here in Michigan, with a state as large as ours, we had 1713 checkins as of 11:30pm. At first, that sounds great.

But then let’s contrast that with a Read More

If we have to bet on one thing when it comes to opening a business on schedule; we’d say it WILL NOT. By following tips in this post you can ensure the business launch date remains on track. Read More

Ethics are beliefs and perceptions of correct behaviour. Our ethics, values and morals assist us in determining what is right and wrong. How can acknowledging ethics improve my business and gain results? Read More

Don't fall prey to the We're all a family here, or We're too small to worry about that, excuses. Your family can sue you just as easy as an employee and NO Business is too small. The legal fees alone could cripple your business. Read More

A few days ago I wrote a post about the importance of testing to make better strategic decisions online. Testing is important BUT is it the gaps in data where experience and insight = competitive advantage? I think so. Read More

Corporate Social Responsibility or CSR is no longer optional. It is a requisite and a great way to make you distinct from your competitors. Read More