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We are now solidly in the era of big data, where computers are capturing and processing the details of everything we do with all our interconnected devices in real time. Businesses see this as the Holy Grail for finally being able to predict who, where, and when customers will buy their existing so Read More

What a Start-up needs for a photography studio? Here are the essentials. Pay attention to the small things as well. Read More

Designing a landing page that clicks is not rocket science. But to create a PPC landing page that will give you both clicks and conversions is the work of pure art and science. An effective landing page design may be a combination of several factors like usability, accessibility, persuasion and tru Read More

Long before your launch, there is marketing work to do. And before any marketing begins, there is marketing work to do. You may think your product or service is the “best thing since sliced bread,” – after all, it’s your baby. But now is the time to get realistic and figure out how you get that pro Read More

How do you turn one-time buyers into lifelong customers?

It all comes down to customer delight. Here are 18 ideas to do this cheap and effectively. Read More

While the competition is taking out expensive ads to promote their business, you can tweak the following 5 customer acquisition ideas for maximum ROI. Read More

Take a leaf from some of the experts in marketing to help you with your business. Here are 5 TED Talks on marketing worth watching. Read More

Here are ways you can use these presentations to get more traffic to your social media accounts, blog or website. Read More

Foursquare just recently announced a partnership with Delivery.com, a leading online platform for local ordering and on-demand delivery.
This integration will enable customers to order food and alcohol with the Foursquare app. Read More

Transactions are what keep a business going; a potential customer fills out a form, purchases a product, or otherwise completes some “conversion” action, and the more of these actions a business realizes, the more revenue it stands to make. Read More