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Paul Caswell is the founder of WeaveThePeople.com and is currently landing big name clients like Comcast and pharmaceutical companies. Watch my interview with Paul to find out how he “lands and expands” these big name clients! Read More

What a pointless exercise: going to a network event to sell your brand, business or latest product, when everyone is there to do exactly the same thing. There is nothing more frustrating than coming home with 28 busines cards... Read More

Have you ever thought of how your dog would perform running your business?…strange question I know, and up until today it had never crossed my mind either.

Don’t worry, I haven’t suddenly flipped out…here’s the back story. Read More

Your role in sales is to make all things unequal. This means shifting the competition from price to cost. Read More

Want to drive more traffic to your blog/website, reinforce your brand and keep people from following a link from your site and not coming back? Here are 4 basic steps to get you started. Other than your time, you can follow all of these tips for free. Read More

Promoting Your Small Business on LinkedIn: This episode of the Small Biz Blastoff podcast offers five tips for promoting a small business on LinkedIn. Read More

I have been on Twitter for about 1.5 – 2 yrs now and in all that time and not once have I tracked a tweet to see how well it did or how many clicks it got or anything like that. Read More

Now that I've had time to regroup (a little bit anyway) after a long day of travel, I'd like to reflect a bit on the BlogWorld & New Media Expo that wrapped up over the weekend. Read More

In order to gain understanding into what a business card can and can’t do for you, I’ll share with you how I used to handle the business cards that I got in the 20 or so years of working in the corporate world. I used a grading system for the cards I got that looked like the following. Read More

This post is part of our Twitter for Business: Fundamentals Series

So, you’ve gotten a Twitter account. Now you're asking yourself Now What?’ Don’t panic… Think about how your tweets might add value to your followers and you can't go wrong.

This post will give you some great categories of twe Read More