Wontonu voted on the following stories on BizSugar

FTC updates CAN-SPAM - DMNews

Avatar Posted by jlawlor under Online Marketing
From http://www.dmnews.com 6038 days ago
Made Hot by: on May 15, 2008 6:04 pm
New CAN-SPAM rules from the FTC regarding email marketing: 1) An e-mail recipient cannot be required to pay a fee... 2) The definition of “sender” was modified... 3) A “sender” of commercial e-mail can include an accurately-registered post office box or private mailbox... 4) A definition of the term “person” was added... Read More

Why Twitter Matters — And Why I Just Might Follow You

Avatar Posted by jlawlor under News
From http://blogs.mediapost.com 6042 days ago
Made Hot by: on May 12, 2008 8:48 pm
Twitter has been a hot item in the uber-social media , micro-blogging crowd for the past few years. I have to admit that when I first heard about it I dismissed it with a cyber-sneer...but today I have Twitter open in a browser sidebar most days. This article is an excellent description of the attraction of the Twitter experience. Read More
Every individual that visits your website is unique, looking for different pieces of information and reading websites differently. Each visitor will most likely be persuaded by various aspects and determinants. With Holly Buchanan's personality descriptions of the four most common types of buyers, we can design our websites and copy so that we can Read More
For those who were unable to attend eBizITPA's King Conversion: Web Sites that Sell conference a few weeks ago, you missed out on an extraordinary event with a captivating, experienced speaker presenting effective information to help improve your website's performance and your overall conversion rate. Holly focused on both B2B and B2C companie Read More

Love that glove: A b2b viral marketing campaign that delivered

Avatar Posted by JohnH under Online Marketing
From http://eimr.blogspot.com 6050 days ago
Made Hot by: on May 2, 2008 3:24 am
Can a viral video contest generate results for a business to business company when the pool of prospects is much, much smaller than for a consumer campaign? Read More

22 of The Funniest Search Marketing Posts

Avatar Posted by digitalsmash under Marketing
From http://www.komarketingassociates.com 6051 days ago
Made Hot by: Jenny on May 1, 2008 3:17 pm
One of my favorite things about the Search community is that they are not only smart but also pretty darn witty. After reading 20 blog posts in a row about Twitter (or whatever the latest topic is) it can be very refreshing to read something that just makes you laugh out loud. Read More

Make Your Website Content EXPLODE!

Avatar Posted by digitalsmash under Marketing
From http://www.sitelogicmarketing.com 6051 days ago
Made Hot by: on May 1, 2008 6:22 pm
Mao Tse-Tung understood the power of words when he wrote that “words are like little dynamite sticks in people's minds . . . .” He was talking about communism, but the same holds true for marketing. Words are much more than labels, they are potential explosions that will connect and create an emotional response. Don't let your website languish wit Read More

Nail Down Your Unique Selling Proposition... | The Marketing Caddy

Avatar Posted by waltgoshert under Marketing
From http://themarketingcaddy.com 6052 days ago
Made Hot by: on April 30, 2008 1:45 pm
What's a Unique Selling Proposition— and Why Do you Need One Now More than Ever So, what the heck is a USP— really? And, what's the big deal about having my very own USP? Why do I need to spend time and energy on this boring marketing junk? Read More

Call To Action Buttons - Does Size Matter?

Avatar Posted by morecowbell under Online Marketing
From http://www.getelastic.com 6052 days ago
Made Hot by: on April 30, 2008 1:19 am
Can a small change to your website's action buttons make a big difference in conversions? Many conversion optimization cheerleaders suggest that larger buttons convert better, and some tests show even different colors can perform better. Marketing Sherpa credits cart button design as one of 7 tweaks that helped Newegg.com boost online sales by 30 Read More

4 Tips for Using Blended Search

Avatar Posted by morecowbell under Online Marketing
From http://www.emarketingandcommerce.com 6052 days ago
Made Hot by: on April 30, 2008 12:47 pm
Search engine marketing firm iProspect published its iProspect Blended Search Results Study. The study revealed that blended search results offer high clickthrough rates. So, how can marketers capitalize on the blended search trend? Read More
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Share your small business tips with the community!