BizSugar.com › Sales › Think Audience of 1

I’ve said it before and I’ll say it again and again and again… Every h-Rep needs an e-Rep. That is, every human sales rep needs an electronic alter-ego; a highly personalized, customized, electronic version of him or herself. I repeat the refrain for two reasons:

1. It is unequivocally true
2. Appalling few sales reps have bothered to create one