BizSugar.com › Startups › Startup Professionals Musings: 5 Sources Of Ideas That Turn Into The Next Big Thing

One of my favorite sayings is “Real change doesn’t happen until the pain level gets high enough.” There aren’t many of us who love change, just for the opportunity to learn something new, and even we won’t pay much for it. Entrepreneurs who search for real pain points, and build solutions around them, have the best chance of changing the world.