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SpyFu is an online competitive intelligence application that allows you to browse competitors' PPC keywords, daily budget, bid prices, clicks/day, and other interesting PPC facts & figures. Read More

Attracting more customers to your web site is the goal of SEO. But how can you succeed at SEO unless you understand how search engines work? In this informative article, best-selling author Scott Fox explains the "pattern matching" algorithms that power Google. Use this info to improve your search engine ranking and attract more visitors to Read More

What's the one stat that most bloggers care about the most? Is it page views, visitor location, referring sites or subscribers? I know for me and most other bloggers out there, getting more subscribers is a priority that is pretty high up on the list. Read More

Have you ever thought about how your customer service can affect search results for your business? Before the Internet you could make a customer really mad and they couldn't do much about it. They could tell everyone they know not to go to that business, but eventually their anger would pass and they would move on. Their ability to hurt your bu Read More

Free downloadable podcast of interview between SEO experts Scott Fox and Harry Brooks of Network Solutions. Lots of good strategic info and details on how to improve search engine rankings and attract more traffic to your web site. Read More

Article that explains the benefits of monitoring your reputation online. Presents some tools that will help you out. Discusses things to look for and do on your own. Read More

GetListed.org is a new resource for small business owners that will help them learn more about the way their business is listed online. The purpose of GetListed.org is "to help small businesses claim and enhance their listings at major search engines." It's one of those tools search marketers will find handy in easing the pain of keeping tra Read More

Following the pace of change relating to search engine optimization — or SEO as it's often called — can be dizzying. Google says they made more than 400 changes to the ranking algorithm last year. Who can keep up with that?! Luckily, you don't have to keep up with every detail. But there are some important SEO trends you should know about as Read More

If you are a small business, every bit of efficiency helps you. Free templates available online help you do exactly that. Read More