Amazon is doing something very similar with its new, quietly-launched Product Ads. Think of it as a shopping search engine built into Amazon, one that can link out to your site and drive new sales for pennies on the click.
Read More
Amazon Steps Into the Ad Business - Small Biz Should Take Note
Posted by JulieR under Online MarketingFrom http://www.smartbiz.com 5924 days ago
Made Hot by: on February 20, 2008 1:28 am
Optimizing Your Landing Pages - Part One
Posted by ILuvMktg under Online MarketingFrom http://www.marketingexperiments.com 5925 days ago
Made Hot by: on February 19, 2008 6:59 pm
How do you know what to change, what to keep, and what really works when it comes to optimizing a Landing Page?
Read More
Study: Banner Ad Clickers Not Like Other Web Users
Posted by Becky under Online MarketingFrom http://chiefmarketer.com 5928 days ago
Made Hot by: on February 17, 2008 5:13 am
That lead generated through your banner ad was probably from a consumer between the ages of 25-44, with a household income under $40,000. This demographic accounted for 50% of all banner-ad clicks, despite comprising only 6% of the population, according to a new study.
Read More
Does it still make sense to submit your site to a directory?
Posted by wontonu under Online MarketingFrom http://www.searchengineguide.com 5928 days ago
Made Hot by: on February 15, 2008 11:06 pm
Once upon a time directories provided value to webmasters who were either looking to get new sites indexed or increase their site's link popularity or both. Now I am seeing a trend where directories are not as helpful in these two areas as they once were. Add to that the rising costs of submission fees and it is easy to see why the small business
Read More
Study: Some click-through rates may be distorted
Posted by Jenny under Online MarketingFrom http://www.bizreport.com 5929 days ago
Made Hot by: on February 15, 2008 6:51 pm
Every click may not be created equally. According to a recent Starcom USA study, some so-called "heavy clickers" are distorting the click through rates that companies are receiving. Researchers from Starcom USA, Tacoda and comScore found that heavy clickers account for half of the click-throughs for display ads.
Read More
Building an Online Community
Posted by skarasic under Online MarketingFrom http://www.work.com 5930 days ago
Made Hot by: on February 15, 2008 4:35 pm
While companies considering creation of an online community must be clear about what they hope to achieve in terms of the bottom line, it is crucial that actual users have a strong, engaging community purpose if you want to develop a successful community that will grow organically.
Read More
B2B Pay Per Click Best Practices for Online Lead Generation
Posted by skarasic under Online MarketingFrom http://www.work.com 5930 days ago
Made Hot by: on February 14, 2008 5:42 pm
B2B companies often have a lot invested in their websites, but still aren't effectively using them in the pay-per-click marketplace.
Read More
Learning Search Engine Optimization
Posted by skarasic under Online MarketingFrom http://www.work.com 5930 days ago
Made Hot by: on February 14, 2008 5:30 am
Learn all the basics of search engine optimization from guru Aaron Wall.
Read More
The online/in-store answer for etailers
Posted by luckycharmer under Online MarketingFrom http://www.bizreport.com 5931 days ago
Made Hot by: on February 13, 2008 12:17 am
Online customers want in-store pick-up. But what if you don't have a store? When in-store pick-up isn't available, for instance with online-only retailers, a new service from Shopatron can be used. The Shopatron platform helps etailers connect with brick-and-mortar stores in the consumer's area so that practically any item ordered online can be
Read More
Exploring Alternatives To eBay
Posted by JohnH under Online MarketingFrom http://www.smallbusinessnewz.com 5934 days ago
Made Hot by: on February 11, 2008 5:43 pm
If the eBay fee changes have got you bummed, know that there are alternatives. Some of them are a bit obvious, but that makes them no less good, and there are a few other less-known ones that we'll try to bring to light.
Read More
Subscribe
“Rachel: Great to hear! Thanks for your kind words! :)
All the Best,
Martin...”
“Thank you, Martin. That's a fantastic motto... and I couldn't agree more!...”
“Lisa: Good to hear! Thanks for your response....”
“For sure, I know I did years ago when I was working for others....”
“Lisa: I wonder if they potential employee is doing a background check on...”