BizSugar.com › Published News › Marketing › Online Marketing › Page 836

There's a brand new Google AdWords quality score metric, page load time. The new factor has just been added to the AdWords full dump of their help section. Page load time is the time it takes a web page to load in seconds. If the load time in slow, Google says it will impact your quality score. Why? Slow loading landing pages are bad for your use Read More

People, products and companies today all have two brands - online and off. The problem with this is that the online brand may or may not sync with their offline marketing messages. User generated media, blogs and discussion forums have changed the flow of information about your company forever. Here are some sites that can help you out. Read More

Nearly 1 in 10 consumers surveyed (9%) say they are influenced or greatly influenced by sponsored links when searching for products or services on the internet, according to an analysis of BIGresearch's Simultaneous Media Survey (SIMM 11).

Advertisers are allocating more dollars to sponsored links, and understanding who is influenced by them h Read More

This brief completes the review of Landing Pages submitted by online businesses for live optimization analysis. Here's bizSugar link to part one: http://www.bizsugar.com/OnlineMarketing/Optimizing_Your_Landing_Pages_-_Part_One/ The reviews identified areas where applying key concepts of Landing Page Optimization to both B2B and B2C product, Read More

Here's a collection of online marketing tips from the experts. Lee Odden of TopRank Blog, interviewed a sample of search marketing experts that are featured in a new book, “Online Marketing Heroes: Interviews with 25 Successful Online Marketing Gurus." The list of internet marketing experts interviewed for the book include Joan Holman, Greg H Read More

Marketing executive and author Lewis Green wanted to re-establish his company after moving across the country to Connecticut. With no professional network to tap, he figured the best way to promote his marketing and consulting business would be a blog. On his first attempt, he generated little traffic and few business leads. (registration re Read More

Linkbait works well at drawing in new readers, because linkbait posts have efficient headlines and readily digestible content, like lists. However, they get old, and some readers like myself, find that linkbait posts have little to offer after a while. Here's why Read More

Small business simply hasn't caught on to blogs. I checked - and none out of 70 of my small business clients had one (and I'm not a blog service peddler by the way!). And I think awareness of the benefits is being hampered by jargon and lack of guidance on blogs themselves. It's a closed shop for the unaware - even when they accidentally arrive Read More

If the buzz is to be believed, Sam's Club is now a search engine optimization company that is targeting the local search market aggressively. The fact is, this isn't something new; it's just recently come to the forefront. Sam's Club has partnered with a company called Innuity to offer a program that is primarily targeted at small businesses l Read More