Social Media | Small business news; tips; networking

Does social media sway online shopping? - http://www.businessweek.com

Posted by aliciatrinidad under Social Media
From http://www.businessweek.com 5363 days ago
Made Hot by: ShirgieFulgencio on September 2, 2009 3:12 pm

Two of the dominant trends of the Internet over the past decade, social media and e-commerce, have overlapped very little and without much success. Retailers have tried to cultivate communities of shoppers with similar interests on their sites, without much uptake. Plenty of brands set up Twitter and Facebook pages, only to find that marketing to c Read More

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Why Ben & Jerry's Hubby Hubby is a Social Media Success

Posted by Sarah_Chong under Social Media
From http://www.penn-olson.com 5362 days ago
Made Hot by: ShirgieFulgencio on September 2, 2009 3:08 pm

Ben & Jerry's, the Vermont ice cream maker has never failed to leverage on social networking tools to create presence. Just yesterday, another strategic move saw it dubbing its iconic flavor, Chubby Hubby to Hubby Hubby. It was a partnership with Freedom to Marry to celebrate Vermont marriage liberty and raise awareness of the importance of marri Read More

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The Building Blocks of Social Media for Business

Posted by ritchelalms under Social Media
From http://www.chrisbrogan.com 5362 days ago
Made Hot by: on September 2, 2009 2:48 pm

Where do you start? That's the question I get often when I'm asked how to help a company market using social media tools. The people who contact me are smart. They tell me things like, “Yeah, they said we should start with a blog, and we said, 'like the blog we already have?'” But what comes next is rarely a simple choice. I wanted to take you thr Read More

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6 Types of Tweets That Get Retweeted

Posted by williswee under Social Media
From http://www.penn-olson.com 5367 days ago
Made Hot by: CindyKing on August 28, 2009 3:16 pm

Have you ever posted tweets and wondered why they were not retweeted? Well, wonder no more now that you are here. Get your tweets noticed by knowing how to draw retweets (RTs). Read More

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Don't spread yourself thin in small business new media

Posted by ShawnHessinger under Social Media
From http://consultski.blogspot.com 5375 days ago
Made Hot by: on August 27, 2009 10:43 pm

In this great guest post from theorist Seth D. Brown on Jeff "Ski" Kinsey's blog, Seth looks at how to avoid spreading yourself thin in the small media departmnent. Instead of worrying about all the applications out there, Seth suggests looking at what each service does for you and avoiding redundancies that consume too much time and return lit Read More

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Social Media can leave you unemployed

Posted by biancaaquino under Social Media
From http://www.examiner.com 5368 days ago
Made Hot by: tiroberts on August 27, 2009 4:47 pm

If you are lucky enough to have a job right now, make sure you use social media responsibly. You might find yourself among the unemployed -- all because you used Twitter, Facebook or some other form of social media to inform your "friends" how much your job sucks. Read More

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Study: 80% of People Use Twitter for Business

Posted by williswee under Social Media
From http://www.penn-olson.com 5368 days ago
Made Hot by: aliciatrinidad on August 27, 2009 4:36 pm

According to a new research from Kamaron Research Institute, about 80% of the people use Twitter for business purposes. More than 8 in 10 listed “business” as the reason why they tweet. This holds true for younger twitter-ers as well. Nearly half of those aged 25 and under gave “business” as the primary reason they tweet. Read More

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Are You Getting The Most Out Of Yelp?

Posted by biancaaquino under Social Media
From http://smallbiztrends.com 5370 days ago
Made Hot by: on August 27, 2009 2:32 pm

Don't think there's a Web savvy small business owner that doesn't know about Yelp. It's one of the most powerful and authoritative review sites on the Web. However, I was curious to know if SMB owners were really taking full advantage ... Read More

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Social Media Gives Execs the Willies

Posted by kimmendrez under Social Media
From http://www.marketingpilgrim.com 5369 days ago
Made Hot by: on August 26, 2009 3:17 pm

The Center for Media Research has reported on a paper that reaches the conclusions that executives in many companies are worried about social media in some form or another. If it's not how employees are wasting valuable company time as a result of their Twitter and / or Facebook fetishes (51%) it is about how their companies and brands are being r Read More

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The Social Web Isn't Just for the Young Anymore

Posted by aliciatrinidad under Social Media
From http://gigaom.com 5369 days ago
Made Hot by: on August 26, 2009 2:53 pm

While social web content has been stereotyped as a teen fad, it looks like adults are crashing the young folks' party. More than four out of five U.S. adults (ages 18 and up) use social media at least once a month, according to a Forrester report released today. It seems visiting social networks, blogs and watching online video has become a part Read More