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While the principles and advice in that column apply to all of the "big three" search engines, there's one QS factor that's only part of Google AdWords: the Account Quality Score. It affects keyword minimum bids -- the bid prices Google says are the lowest ones Google will accept in order for a keyword to be eligible for ad display. Late last Read More

Every organization whether it be a Fortune 500 company, or a sole proprietor, should have a mission statement. A mission statement defines your reason for being in business. It should encompass your core business objectives, the values of your organization, and your purpose. Below are some tips and examples to help you write a winning mission stat Read More

Well America has a new President, Barack Obama. Some of Obama's plans for small business include: - Increase the minimum wage and index the rate to inflation so that it goes up every year - Wants to eliminate all capital gains taxes for new business start-ups - Give a $500 credit to business owners to offset the self-employment tax Read More

On Thursdays I usually discuss Google and ways to get your website ranked at the top of the search engine. Today I wanted to change course a little bit and talk about Alexa. If you're not familiar with the company, they've created a ranking system to help display how popular websites are in relation to each other. For example, YoungEntrepreneur Read More

Small business is driving this economy moving forward. Here's some reasons why. Read More

It's no secret that anchor text of your links help increase your prominence in Google's rankings. The simple idea here is that instead of having your links say “click here” or “more info”, you should put your keywords in the the anchor text to increase your relevancy score for those keywords. Read More

In July I did a feature on Guy Laliberté (Stick To Your Dream - Guy Laliberté), founder of Cirque Du Soleil. I wanted to expand on that profile today by sharing how Guy compares running business to playing poker (Guy is also a skilled poker player in his free time). Read More

The results are in from our most recent poll! I asked you what the best business advice was that you ever received and you replied in full force! Here are the results below. Thank you everyone for participating and I hope you find kernels of wisdom here that you can apply to your business: Read More

Healy Jones, a Boston VC, shares his thoughts on whether it makes sense to pay for impressions or for conversions. Something to think about in this downturn - better to pay to generate revenue than brand building. Read More