Lots of companies try to unravel the secret of customer loyalty, assuming that when customers leave, it's because they were dissatisfied in some way. But it's not just a matter of satisfying customers: to keep them coming back, you must establish an emotional connection with them, too. Here's how to engage your customers.
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Building Client Loyalty through Honest Selling & Customer Engagement
Posted by DorianKTB under Customer ServiceFrom http://www.pbresults.com 5861 days ago
Made Hot by: on November 15, 2008 12:41 am
The Worst Business Advice of 2008
Posted by d2kd3k under SalesFrom http://trustedadvisor.com 5860 days ago
Made Hot by: on November 15, 2008 12:41 am
Trusted relationships make your business run smoother and more profitably--but there's still a lot of business advice out there that boils down to systematically destroying your customers' trust. Which advice do you want to follow?
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Use Online Public Relations for Link Marketing
Posted by mona19 under MarketingFrom http://searchenginewatch.com 5859 days ago
Made Hot by: on November 15, 2008 12:38 am
How can your company start to increase its familiarity and trust online? As sales slow and employees have more idle time, utilize that time for online public relations. At the very least, it can help sustain sales over the coming months. Once the economy turns around, you'll have a competitive advantage with better links, better brand image, and
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2009 Employer Wage and Hour Outlook: Be Prepared
Posted by MattMcGee under Human ResourcesFrom http://www.smbtime.com 5860 days ago
Made Hot by: on November 14, 2008 2:25 pm
So what is 2009 going to bring? With a new administration on the way in Washington, a lot of people are wondering. And, specifically, around here we've been pondering what this could mean for wage and hour / time and attendance issues.
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Google's New Trade Mark Policy May Affect Your Brand
Posted by mona19 under MarketingFrom http://www.b2bm.biz 5860 days ago
Made Hot by: on November 14, 2008 2:24 pm
Google has decided that it will no longer prohibit businesses bidding for keyword searches of trade marks owned by competitors. In effect, a Google search against a household name may result in a rival business topping the results. Trade mark owners, therefore, will have to outbid competitors if they want their ads to be at the top of the search
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5 Small Business Website Tips
Posted by smallbizbee under Online MarketingFrom http://smallbizbee.com 5859 days ago
Made Hot by: on November 14, 2008 5:37 am
Spending a lot of time on the internet you see quite a few small business websites. Some are quite good, others come close but miss the mark. These 5 tips for small business websites will not be hard for your business to impliment (if you haven't already) and will help insure your customers have a positive interaction with the virtual you!
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Social Media: A Window into the Connected Class
Posted by mona19 under MarketingFrom http://chiefmarketer.com 5861 days ago
Made Hot by: on November 13, 2008 11:19 pm
As social media has experienced a meteoric rise, it has given birth to a new form of marketing, social influence marketing, which focuses on engaging consumers on their own terms—what they want, where they want, and in the language and format of their choosing. The question that continues to haunt marketers, though, is what do they want?
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Get the Stuck Sale Moving, by Paul Cherry
Posted by DorianKTB under SalesFrom http://www.eyesonsales.com 5861 days ago
Made Hot by: on November 13, 2008 11:18 pm
Fence sitters can take up inordinate amounts of a salesperson's time and energy, often with little to show for it. But some of the best customers are also slow to decide, especially in the early stages of a business relationship. Use this three-step approach to sort out real opportunities from dead-enders and get the sales process moving — or fig
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The Neuroeconomics of Sales: How Buyers Really Decide - by Paul Cherry
Posted by DorianKTB under Customer ServiceFrom http://www.myarticlearchive.com 5861 days ago
Made Hot by: on November 13, 2008 11:18 pm
Research confirms what you've probably suspected: Buyers are deeply irrational beings. Studies show that even savvy buyers don't always make logical decisions about what they need and what's in their best interests; they often buy with their hearts first and their heads second. Here's how to effectively engage customers on an emotional level.
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$12.4 MM for Your Site? 9 Factors for the Major Bankaholic.com payday.
Posted by scottfox under StartupsFrom http://www.scottfox.com 5861 days ago
Made Hot by: on November 13, 2008 7:04 pm
1 man website Bankaholic.com recently sold for $12.4 Million dollars cash. Here's how Johns Wu (the guy behind the site) did it.
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