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In this video Gary Vaynerchuk answers how to monetize your blog or video blog with a practical illustration. Of course you need to have at least some traffic to pull in advertisers - but once you do, if the advertisers are not coming to you yet - go to them. Read More

Social media is about engaging in conversations with decision makers and influencers directly via the Internet. It's about community and collaboration. And, with the changing media landscape, there are a lot of ways to engage in those conversations — from blogs to podcasts to social networks— the list goes on and on. Read More

Lot's of people get into franchises of their own. Here are what I found to be the Top 5 reasons they do... Read More

If you're promoting on Digg, you're losing your blog money. The web is crowded, attention spread thin. It may not cost you a $70,000 full page print ad, but building a following requires patience and passion. It's almost 2009, and the social media personal brand isn't an early adopters' secret anymore. Promoting your blog can be free, but not cost Read More

Here are some things that are true: people don't read. And when they pretend to read, they skim. Comprehension and context are at an all time low. We're snackers, and it's adding up. Where this hits us the worst is when communications professionals attempt to match their idea of me (and by me, I mean you) with their “target.” Read More

One of the hottest topics that transcends the public relations, social media and search marketing worlds is online reputation management. Search engines Read More

Copyblogger Brian Clark has a list of resources for anyone looking to become a pro in Social Media. Read More

More than a billion dollars spent, two 'products' that have very different features, and yet, when people look back at the election they will remember mavericky winking. You can say that's trivial. I'll say that it's human nature. Your product doesn't have features that are more important than the 'features' being discussed in this electio Read More

Social media is growing like the proverbial weed, and getting the attention it deserves. I think even to the most casual observer the effects of social media not only on individuals, but small businesses as well, is apparent. Most small business owners realize a need to leverage social media to grow their businesses, but in my conversations with o Read More