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Traditional advertising tactics fail on social networks - http://www.bizreport.com

Posted by JohnH under Marketing
From http://www.bizreport.com 5918 days ago
Made Hot by: on September 20, 2007 12:47 am

New research suggests that most marketers continue to use traditional marketing tactics on social networking sites, and it's affecting their return o Read More

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Lending Club Breaks $1 Million, Expanding

Posted by suzyQ under Finance
From http://www.techcrunch.com 5914 days ago
Made Hot by: on September 20, 2007 12:45 am

Lending Club, the Facebook exclusive person-to-person lending service has passed the $1 million mark in loans to Facebook users. It's similar to othe Read More

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VoIP's Biggest Liability

Posted by ArmadaIG under Technology
From http://www.smallbizresource.com 5915 days ago
Made Hot by: on September 20, 2007 12:43 am

IDG News is reporting that Voice over Internet Protocol's biggest weakness--security--is still a major issue with the arrival of a new worm that cre Read More

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Management practices that work

Posted by Becky under Management
From http://www.mckinseyquarterly.com 5914 days ago
Made Hot by: on September 19, 2007 11:46 pm

What makes companies perform well? To find this holy grail of management studies, a McKinsey team analyzed upward of 100,000 questionnaires to uncove Read More

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Search Engine Optimization Tools, Tactics & Resource Center

Posted by ArmadaIG under Marketing
From http://www.wdfm.com 5915 days ago
Made Hot by: on September 19, 2007 11:46 pm

I thought this was a excellent list of SEO tools. I've learned a lot about my web site. Some of it not so good. Read More

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How Banner Ads Affect Our Memory

Posted by JohnH under Marketing
From http://www.technologyreview.com 5917 days ago
Made Hot by: on September 19, 2007 9:09 pm

A new study suggests that marketers shouldn't fixate on the number of people who click on ads. According to the research, just seeing an ad on a Web Read More

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Landing Page Optimization

Posted by ureach under Marketing
From http://www.marketingexperiments.com 5916 days ago
Made Hot by: on September 19, 2007 9:02 pm

How can you avoid sending conflicting messages about your value proposition and protect your landing pages from flow disruption? Professional markete Read More

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Stark contrast in use of new media between b-to-b, b-to-c companies

Posted by JohnH under Marketing
From http://www.btobonline.com 5918 days ago
Made Hot by: on September 17, 2007 11:07 pm

While b-to-b and b-to-c marketers are both embracing new media platforms, there are some marked differences in their usage, goals and, perhaps most i Read More

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Why You Should Embrace the New Social Media News Release

Posted by JohnH under Marketing
From http://www.searchengineguide.com 5917 days ago
Made Hot by: travelindiaa on September 17, 2007 11:04 pm

While the idea of two way communication terrifies some old-school PR execs, the revolution of social media has others salivating at the idea of engag Read More

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