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Sometimes in business we assume it's the big things that get us noticed. The “go big, or go home” mentality prevails and unless we have the capability to go big, we believe we are stuck with going home and not getting our business and brands out there. Read More

The upside of being on the Internet is how quickly you can reach people and expand your marketplace significantly. That is, however, also the downside. If you're successful at getting attention of consumers online at some point you may become a target for negative attacks. Read More

Top sales experts share their secrets to improve your sales skills. Read More

In the current economic climate, many professional firms are facing the challenge of bringing in new business in a very short space of time — for example, to replace the lost revenue of a major client who has stopped buying, or to “fill the gap” when engagements are delayed. In some cases it's a “do or die” situation — they need to chalk up new sa Read More

A year ago, Tata Motors bought the Land Rover and Jaguar brands from Ford Motor Company for $2.4 billion. Today, Tata announced their first loss in seven years. The reason. Land Rover and Jaguar. Read More

Minnesota is blessed to have industry-leading sales trainers. Read More

Boost your Search Engine Optimization (SEO) with Social Media Marketing Strategies. IMPAQT's Vanessa Cooper explains how to leverage Social Media tactics for Search Engine Marketing campaigns Read More

I think the beautiful thing about the web, social media, marketing, and the business world is that fact that everyone is different. We would like to sit here and say that there are TONS of companies that are the same. There are 30,343 graphic design firms in Indianapolis. Not true, but you get the point. I am not talking about face value. The diff Read More

Firstly, An Apology Please forgive my ignorance in believing that Twitter is about interaction concerning a number of things, including business. Interaction shows relationship, and communication. If you look at the word 'communication' and compare it with 'community' it's pretty obvious that they come from a similar root. Read More