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Interview with personal branding guru Dan Schawbel founder of Personal Branding Blog, Personal Branding Magazine and author of Me 2.0 tells the story of his success and advice for entrepreneurs. Read More

Cybercrime is a form of crime where the Internet or computers are used as a medium to commit the crime. Fast forward to this time, the issues surrounding this heinous type of crime have become so much more multifarious; encompassing hacking, copyright infringement, child pornography and identity theft.
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Effective strategy, be it marketing related or otherwise, is what really sets one company apart from another. I’m not really saying that every successful company plans and implements better strategy, in some cases strategy just happens because a market and a product find each other and grow organically.

spiral strategyHowever, small businesses that understand the power of an overarching market Read More

Employers will be pleased that a ruling from the Employment Appeals Tribunal (EAT) has stated that employees must comply with their employers annual holiday policy. If they don't then they risk losing their holiday entitlement. Read More

With the progress in technology and widespread accessibility of Internet connections and private computers almost everywhere, the World Wide Web has become an effective platform for carrying on and pr Read More

People who are new to making sales online often miss peak online selling months, because of either a lack of preparation or a failure to understand online seasonality. Because search engine optimization (SEO) takes weeks or months to take effect, it's important to have most of the basic work implemented in advance of demand. Read More

Most business owners dedicate countless hours of time and money to ensure that their business is in compliance with all federal, state, and local regulations - but what about the businesses you work with? An essential aspect of running a business is verifying that your vendors and suppliers are up to par, since their standings can affect your operations and reputation. This fact sheet provides g Read More

Web developers keep telling us that we need amazing, cutting edge websites to provide wonderful experiences for our visitors.
I don't buy this, and think that in most cases they just want to build monuments to their own creativity.
I believe that if you have good quality content, then you don't need the fancy gimmicks to attract and maintain visitors.
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At the heart of every ethical SEO campaign is a set of basic principles . . . whether you're using DIY SEO tactics or hiring an agency for an enterprise-level search engine optimization program. Check out these 7 proven steps (and get a bonus tip). Read More