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Great actors, great athletes, great chefs, great musicians, and great salespeople usually make their performances look easy. But behind that facade are the mechanics of their professions fueling the next scene, the next quarter, the next course, the next movement, and the next sales interaction. Read More

Though you hopefully took stock of others in your market before ever getting into business, author Joe Calloway gives these seven tips to beat the competition you do have and come out on top. Joe's article come courtesy of Business Know-How and his book on the subject is called Becoming a Category of One: How Extraordinary Companies Transcend Com Read More

I was recently asked to summarize the what marketers must know about social media marketing by Jay Levinson. I was about to answer him when he added a stipulation in, in 3 points, only 3 summarize what marketers must know about social media. I thought I would share with you what I shared with him: 1. It's a conversation — As marketers in the Read More

The following article from Patricia Schaefer at Business Know-How looks at the top seven reasons why businesses fail. Though statistics from the U.S. Small Business Administration show new small businesses fair much better than often believed, some very clear problems may contribute to their downfall. Though not all of the points in the attached a Read More

If you market via email, and send out more than 500 emails with various services (Constant Contact, Emma, etc), then you'll want to use this tool. Read the review. Read More

Think texting doesn't have an impact on your business communication skills? Think again. A new study shows that there is a link between short attention spans and poor business communications. Read More

The banks are still rather paranoid. Here's another idea for obtaining a loan... Read More

We'll give you a list of tactics that will drive those pesky clients away and quickly lead to your ultimate goal: freelancing failure. Read More

Have you ever wondered how communication impacts organizational performance? Well if you haven't, you should, because recent studies by Rittenhouse Rankings indicates there is a direct connection. Read More