HeatherStone commented on the following stories on BizSugar
4 Deadly Email Marketing Mistakes To Avoid
"Hi Fabrizio, Great post. Yes, e-mail marketing remains hugely effective, but, of course, it can only bring success if you use it correctly. I'd say a rule of thumb is to treat your prospects with respect. This means offering op out opportunities, providing new customers with real solutions not just vague promises and generally being as transparent as possible. Thanks for sharing this post with the BizSugar community. "5 Things to Consider Before Quitting Your Day Job
"Hi Miranda, Points 1 and 2 are closely related. Sometimes, even if you can afford to quit your job, you shouldn't, because sometimes getting your business to the point where it is generating revenue in your spare time will let you know when to quit. But the second point is important too. There are times when starting certain businesses while working full time is just not feasible. Thanks for sharing with the BizSugar community."10 Valid Reasons: Why You Need To Focus On Content Marketing
"Hi Mahmood, Content marketing is the buzz phrase these days and, of course, the importance of the technique can't be denied. The key thing is, like every other strategy, to know your purpose before you begin. I think you've started us on that road. Thanks for sharing with the BizSugar community."What Are You Doing Here?
"Jenn, In truth, my experience is that people are on social media for a variety of reasons but unless you use these platforms just to keep up with friends and family, you should definitely have a goal in mind. This is the best way to prevent the terrible time sink social media can become. "12 Most Surefire Ways Your Business Can Think Like Zuck and WIN!
"Hi Rebekah, Your first point here is so important. Developing the proper culture is the key. In fact, we might go far as to say it's half the battle. Because the right culture will lead innovation and set expectations better than any inspiring speeches to the staff or oft repeated mantras. Enjoyed seeing this post shared on the BizSugar community, by the way. "Hubspots 2013 State of Inbound Marketing Annual Report Key TakeOuts
"Hi Gary. I think the top stat is the most telling "Nearly 60% of companies will execute inbound marketing strategies in 2013." The strategies remain sound. Thanks for sharing the numbers. This post was also shared on the BizSugar community, by the way."What is Social Marketing? (Make Sure You Really Know)
"Hi Steve, Yea, if only social media marketing were as easy as opening a Facebook account, sharing a couple of photos and then calling it a day, right? Unfortunately, we all know that's not how it works. Thanks for delving a bit deeper. It was nice to see your post shared via the BizSugar community, by the way. "Why You Need a Mobile Website for Your Business to Be Competitive
"Hi Simon, Thanks so much! There are many people talking about the importance of mobile these days, but few posts that explain the reasons in a more concise way free of industry jargon. I was very happy to see this post shared recently with the BizSugar community too! I'm sure it will help many."Subscribe
Viral Quiz Builder Plugin for WordPress - Reviewed
"Hi Adam, Thanks for such a detailed review of the Quiz Builder plugin. My own experience as a community builder has led me to conclude that the more interactive the site the greater the traffic and the engagement. And of course, the quality of the leads generated is the real critical element here. Thanks for sharing with the BizSugar community! "