ShawnHessinger commented on the following stories on BizSugar
How To Significantly Improve Operational Efficiency (Workflow Management Software)
"Hi Ana, Interesting list of tools of which Kissfow is probably most recognizable to me. I'm wondering whether you -- or anyone else in the BizSugar community -- have any particular favorite. And can you tell us why?"The Pros and Cons of Facebook Marketing
"Hi Zoe, One very important pro here is that Facebook is popular. So, because of its sheer size, it's more likely that you'll find your target audience here than on just about any other social network. (This probably applies to almost every target audience but the most niche market that might, for one reason or another, be more active elsewhere.) On the con side, the fact that Facebook is the most popular social site on Earth certainly doesn't give you access to all of those users. And Facebook's algorithm is making it -- by design -- tougher and tougher to get your brand's message out without paying Facebook to do so. "How to Promote a New Blog Without Spending Money on Advertising
"Hi Adeshokan, Of all your suggestions, I think attending live events is probably the most interesting -- and the one least considered by those bloggers trying to make their mark. But obvious this is much easier to pull off if you happen to live in close physical proximity to the audience you serve. Otherwise, I would think it might be a costly proposition."Want to Retain Millennial Talent? Consider Added Benefits
"Hey, Martin. I'd say you land pretty squarely within the boundaries of Generation X. I'm not sure how this translates from culture to culture, but certain generalizations could definitely be made about these generations in America and Europe, I think."5 Ways to Enjoy Your Labor Day Holiday While Automation Works for You
"Happy Labor Day to the entire BizSugar community no matter where you may live. Martin, it is indeed a holiday to celebrate the Labor Movement here in the U.S. That said, we don't generally look at it as socialist so much as a celebration of the working man/woman. And many small business owners identify with that working class ethic. So I think many of us think of it as our day too."Failing Magnificently - Tweak Your Biz
"Hi Niall, I have no empirical data to support this. (Maybe others in the BizSugar community do?) But I suspect those who have become successful after repeated failure are somehow better at gaining insight from the experience. So it's not just failure (many fail and don't recover) but the reaction to that failure that is an important part of the equation. Learning the right lessons from failure is the real key."No More Marketing Plan Documents - Take it Interactive - DIY Marketers
"Hi Ivana, I think the fact is that markets, customer demands and trends are changing far too quickly for long drawn out marketing and business plans. A plan made this weekend could easily be out of date within the month. Is that too extreme an assessment? What do you think? "Subscribe
“Yes, it's quite the new term Martin. But it's been around for a while....”
“Automation is a broad topic but I like ConvertKit for emails and SocialBee...”
“Lisa: I have not heard about the expression, "engagement...”
“Adam: Do you have a favorite tool at the moment?...”
“Adam: I have to look into this issue in the near future... ;)...”
3 Ways To Generate Leads With Content
"Hi Mike, Thanks for sharing Elena's post. Since you've certainly been around the content marketing block a few times, I wondered if you had any favorite techniques for creating conversion you'd like to share."