ShawnHessinger commented on the following stories on BizSugar
A Business Plan Doubles Your Chances for Success, Says a New Survey
"Great post with great data. It's important to note that there are many ways of planning a business so this may or may not be referring only to highly formal and detailed business plans. Still, obviously a plan of some kind when evaluating a business opportunity is always a good idea even if it changes significantly over time. "Your Twitter Strategy
"Simple and to the point, however, I think it might be helpful to expand a bit on the meaning of "quality Tweets." Share info from all over the Web but try to focus on your niche. Don't repeatedly post to articles from your own blog only...even if they are helpful. Observe an 80-20 balance with much of the stuff being from elsewhere. Also, I think the "please RT" idea will backfire in some cases. Can't I make up my own mind whether what you are sharing is important enough to Retweet? "Creating Relevance-Centered Marketing
"Great post on tailoring the message for the prospect. I think , however, there is a way to over-analyze this. Even in the digital realm, it should be possible to interact and get to know customers, get used to what they want and be able to deliver new products that may fit their interests. But there is some human risk taking here and we should avoid trying to automate or model the system to the point where customer need is nothing more than a collection of data."Subscribe
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