ShawnHessinger commented on the following stories on BizSugar
Is Outsourcing your Social Media an Oxymoron?
"Katie, I think the reality is that there is only really a conflict of interest when there is full transparency. If I hire you to handle my social media for me, it doesn't mean you have to pretend to be me. You can post on my Facebook or LinkedIn site. (Hi. I'm Katie and I handle social media for Mr. Hessinger.) You get the idea. I think the idea that a sizable small business can't have someone blogging or doing social media for them is kind of silly. You might hire someone to answer your phone or sell your product. Is that a conflict of interest? Than neither is hiring someone to help you with social media. "How to Hire A "Rock Star" For Your Small Business
"When your small business gets beyond just you, the people you hire and the level of their dedication makes all the difference in the world. Are you going to need to continue having an almost daily involvement in operations or will you be able to let go a bit, trusting that the employees you've hired can bring an enthusiasm to your brand that is potentially equal to your own allowing you to focus on some other things. Anita's got some great podcasts and, if you haven't had the chance, I'd suggest you hunt through the archives because there are some really great gems. "International And Cross-Cultural Career Advice
"Cindy, Excellent advice and no doubt helpful for small business people hoping to operate in a cross-cultural environment. Most great things start small and it takes a considerable amount of time to learn about yourself and how you relate to others. It's never a good idea to be in a hurry when learning something new. I would imagine the same goes for working in a multi-cultural setting."Time for your second round of financing. Are your financial statements in order?
"Great post on the importance of keeping track of where you are financially. One of the best arguments for the bootstrap approach, by the way, is that when you start with little or no money and grow using only cash flow, it's kind of tough to spend anything above what your business is making. It's true this kind of business model won't work with just any small business, especially capital intensive ones, but it's something to keep in mind when thinking about how much you really need for startup. "A Great Biz Lesson From A Classic “Climactic” Movie Scene! “I'll Have What She’s Having!”
"Great post, Yoni. Entertaining and very true. Probably the key reason that developing referrals and true fans for your business is so important. By the way, as an aside, I believe it was director Rob Reiner's mom who delivered the famous line. Something which makes it that much funnier."Sales Tip A Day: How to Use Bit.ly to Track Website Visits - Video Tutorial
"Great, helpful post and video, Chris. Bit.ly is such a helpful tool going way beyond simply shortening URL's and it is getting particularly helpful in measuring your content's viral impact since Bit.ly is also the most common link used on sites like Twitter. "Subscribe
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Free Social Media Ideas: "Make Your Own"
"What a great way to collect ideas on creating unique social media content for a small business. Thanks for sharing and we hope you'll share the rest as well. Hope you'll share the rest of these brainstorming sessions with us too. "