Alastair commented on the following stories on BizSugar
The GREATEST Business Technology Breakthrough Ever: And Why We'll Laugh At It In a Few Years!
"Great advice Yoni. I think we could all pay more attention to those words you suggested. QUALITY, PERSONALIZED, SATISFACTION, RELATIONSHIP, CONSISTENCY, SMILE and HANDSHAKE and PRIDE. No end of ads on the radio at the moment to revolutionise my business by buying some accountancy package. This is way better advice. Revolutionise my business by doing something for my customers."Is Social Media Killing Traditional Business Networking?
"For me. Social Media is pushing me towards traditional business networking. Conversion rates from SM alone can be horrendous and the time outlay is massive. But if you extend and deepen social media connections with other contacts. Email, or phone or face to face. They seem to complement each other very well."Be Ruthless With Your Marketing Tactics
"I love exercises like this that can help you bring real focus and culling a few activities to improve focus sounds like good advice for most companies. Could you expand on something for me if you have time? You give the example of most activities focusing on getting more customers but a few focusing on getting customers to buy more often. Would you say there is something inherently wrong with pursuing both these objectives at once?"Marketing Lessons From the Lawn Mower Guy
"I like the sound of your lawn mower guy. Tools can help but people often miss the fact that it is knowledge and experience that allows professionals to get extra value from every tiny little decision. Which tools to use for which job. How to use them. What decisions will affect other aspects of the work. Etc. Great post."Subscribe
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Did Monetising Your Website Turn it Into Low Quality Junk?
"Thanks for all the comments. I haven't been able to reply but it all seems fixed now. I think we are all on the same page here. Once you start shoving ads at people there is some kind of spam? reaction triggered. I can't even put my finger on why or what it is. Maybe it is years of MFA spam but I think it's worse when it's Adsense ad blocks that I'm looking at. I don't have any problem with a subtle sales pitch and I don't mind if a site needs to show me ads to pay the bills. But I react very negatively when they cross the line. It's a difficult thing to get right. One thing's for sure. If it makes me think SPAM then I'm not retweeting it."