I've become enamored with those Korean Air TV commercials. Here's why they work. Now, will a Korean company please hire me so I can try Korean Air
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SkipAnderson submitted the following stories to BizSugar
When TV Ads Work: The Korean Air Commercial
Posted by SkipAnderson under AdvertisingFrom http://blog.sellingtoconsumers.com 5312 days ago
Made Hot by: argentisgroup on May 28, 2010 3:52 pm
Sales Training: Changing Selling Behaviors is Job One
Posted by SkipAnderson under SalesFrom http://blog.sellingtoconsumers.com 5319 days ago
Nothing mentioned here is new, or breaking new ground. It's not "Sales 2.0". There's no new sales magic here, no stunning new concepts. It's often said that sales is a "numbers game." But you'll only win the numbers game if you earn the right numbers
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Furniture Sales Training: Customer Engagement Creates More Sales!
Posted by SkipAnderson under SalesFrom http://blog.sellingtoconsumers.com 5324 days ago
What's a disappointing retail selling experience look like? It looks like this. Let's put an end to trite selling forever
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It's Fearless Friday!
Posted by SkipAnderson under SalesFrom http://blog.sellingtoconsumers.com 5331 days ago
It's the last day of April 2010, and I hereby proclaim today a Fearless Friday. What is Fearless Friday? Well, you'll have to decide for yourself, because that's part of being fearless today. But here's what Fearless Friday could mean:..
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What a Difference The Right Person Makes!
Posted by SkipAnderson under SalesFrom http://blog.sellingtoconsumers.com 5332 days ago
Made Hot by: jkennedy on May 5, 2010 6:40 am
This post is about selling, customer service, managing, and relationships. and virtually all relationships.
I regularly visit two dry cleaners.
Dry cleaner #1: The front desk person always has a smile on her face, calls me by name, acts excited to see me, and we chat it up for a couple minutes every time I'm there.
Dry cleaner #2: The front desk person doesn't Read More
I regularly visit two dry cleaners.
Dry cleaner #1: The front desk person always has a smile on her face, calls me by name, acts excited to see me, and we chat it up for a couple minutes every time I'm there.
Dry cleaner #2: The front desk person doesn't Read More
"I Don't Want to Act Like a Salesperson" (Our Love/Hate Relationship with Selling)
Posted by SkipAnderson under SalesFrom http://blog.sellingtoconsumers.com 5334 days ago
Made Hot by: wendyweiss on May 2, 2010 3:01 pm
We have a love/hate relationship with our sales careers. At one moment, we are proud of our accomplishments and celebrate the relationships we have built with our customers, and the next moment we d
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The Quest for Customer Engagement: Are You Overlooking Opportunities?
Posted by SkipAnderson under SalesFrom http://blog.sellingtoconsumers.com 5336 days ago
Made Hot by: wendyweiss on April 28, 2010 11:56 am
Sadly, customer engagement is being ignored in so much of business-to-consumer selling that in many respects we have nowhere to go but up. In many sectors of B2C selling (not to mention marketing and
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What Great Salespeople Do
Posted by SkipAnderson under SalesFrom http://blog.sellingtoconsumers.com 5346 days ago
Here is an exhaustive list of what great salespeople do. Is anything missing from this list? Should anything be deleted from the list?
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The Selling to Consumers Love Your Customer Award #6
Posted by SkipAnderson under Customer ServiceFrom http://blog.sellingtoconsumers.com 5347 days ago
My daughter and I went to Noodles and Company in Eagan, Minnesota, for dinner last week. We placed our order at the register, and as it became time for us to pay for our order, I realized I had left...
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The Carnival of Trust - April 2010 Edition
Posted by SkipAnderson under ManagementFrom http://blog.sellingtoconsumers.com 5349 days ago
I've been asked by Charles H. Green of Trust Matters to host the April 2010 edition of The Carnival of Trust. As a sales trainer and management consultant, I believe trust is at the very core of productive sales relationships, whether those relationships are ongoing, long-term relationships (as in the relationship between an insurance agents and her accounts), or very short-term (as in the relati
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