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As many of you may have noted by some posts here and on Twitter I attended the recent CES show in Las Vegas as a participant in the AMEX OPENForum booth. I gave presentations on social media and was joined by Anita Campbell of Small Business Trends, Guy Kawasaki of Alltop, Adam Ostrow , Barb Dybwad and Ben Parr of Mashable and Tony Hsieh of Zappos. Read More

I’m out in Las Vegas at CES giving a couple talks on social media for AMEX OPEN and one of the big topics is Google’s new Nexus One phone. While it is a bit interesting that they’ve jumped into yet another market, I think the message that’s getting lost in a great deal of their recent moves is the way they are setting up to take over local advertising, marketing and search. Read More

I enjoy writing small business marketing content here at OPEN Forum, so I was very excited when they asked me to take the show on the road and interact in person with small business owners at this year’s CES being held January 7-10, 2010, in Las Vegas.

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Jan 04, 2010 - Mobile devices promise to revolutionize marketing as we know it. Well, that may be one day, but it's been a long time coming to reality. One thing about mobile marketing we can say has arrived is the face that people are using smart phones to surf the web and view websites in rapidly growing numbers. (Nov 09 statistics showed that 8% of my blog readers used some form of a mobil Read More

In an end of the year prediction post I wrote for OPEN Forum, I listed location aware social media tools as something that would get big time attention in 2010. (See: 5 Trends that Will Shape Small Business in 2010)

foursquare for businessThe idea behind location awareness is that people will use the GPS capabilities in today’s mobile devices to check-in, tweet, review, and refer and add the Read More

juggleI know today’s short post might come as a surprise to regular readers of this blog, but even though I promote the heck out of social media use for small business, I see a dangerous side as well.

Some small business folks equate busy with business. The problem with social media usage is it can keep you really, really busy, without producing a dime of business. Read More

small business georgetown coThis past year brands large and small rushed head on into social media marketing. They had to learn about all things Twitter, hire social media consultants and create special social media metrics and budgets. Now that hype surrounding the next new thing has settled a bit, businesses are coming around to the understanding that social media isn’t a department or separa Read More

We’ve been talking about the coming of mobile marketing for a long time now. I remember talking about it when I was doing work for one of first PCS carriers, Aerial Communications (now owned by T-Mobile), back in 1995 of so.mobile version of blog

Mobile marketing has taken far longer to evolve than people imagined, but I believe we are on the doorstep of an evolution in marketing that will riv Read More

Let’s face it; most small businesses do the bulk of their business locally. So, the thought of gaining access to Facebook’s 300 trillion Read More

Google and Facebook both announced link shortening services this week – Google’s – goog.gl and Facebook’s fb.me (mostly used in twitter and mobile shares, but fb.me/ducttapemarketing takes you to my Fan page.)

your own urls Link shorteners have been around for years, but they are certainly getting hot right now it appears. Read More