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Having a business website is no longer optional. In fact, just having a site isn’t enough. You need a site that really works for your customers. And to do that, you need to look at your website from their point of view.
Smartlook is a tool that aims to help businesses achieve that viewpoint. Read Read More

Welcome to the golden age of social media and digital communications. That’s why breaking news circulates around the globe so quickly — and it’s also why life as a journalist has become more stressful than ever.
From a marketing perspective, that stress presents a golden opportunity.
As a journal Read More

Small business owners are always looking for effective ways to manage and save time running their businesses, and what better way to do that than with new software applications?
If you are one of those business owners who would like to easily create estimates and turn them into invoices for your s Read More

Business practices are constantly changing. And if you want your business to succeed, you need to keep up. Members of the online small business community know just what it takes to update business practices regularly. Check out some of their top tips below. Read More

There’s a busy summer already on tap, with events like Sage Summit 2016 in July and the #BlogHer16 Conference and Small Business Market Expo & Job Fair in August.
In September, events just keep coming with Content Marketing World 2016 in Cleveland, Ohio and TechCrunch Disrupt SF 2016 in San Franci Read More

Courage isn’t a one-time feature of business (or really any part of life); yet we often tell stories like it is. We tell the story of the “garage entrepreneur” who gathers the courage to start the business or the employee who asks their boss for a raise.
The Courage Solution: The Power of Truth Te Read More

Many small businesses already understand the value of video when it comes to marketing. But what about if you want to make video the product that your business sells?
In that case, you wouldn’t want to just upload your content to a site like YouTube where anyone can access it for free. But buildin Read More

Think every business idea needs to include high tech tools and complicated gadgets? Think again! There are actually still tons of business ideas that don’t involve much technology at all – even in 2016.
Skills that might seem a little old fashioned like woodworking, baking and even cleaning can st Read More

There are plenty of presentation platforms out there for large and small businesses alike. But not all work the same.
Google Slides is a dynamic, cloud-based presentation program that has started to draw in more and more business users. Yet while a vast number of workers are hopping on board in or Read More

Does your business have an established corporate social responsibility (CSR) program? As customers and employees alike place increasing importance on CSR, now is the time to get serious about giving back. Unlike the Ice Bucket Challenge of 2014, CSR is more than a passing trend. When done correctly Read More