In his book “Purple Cow: Transform Your Business by Being Remarkable,” bestselling author Seth Godin advises companies to come up with remarkable products and target people who are more likely to spread word of mouth.
One company that appears to have taken his advice seriously is Groupon. The eCom
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Lyceum submitted the following stories to BizSugar
The Clip-on Man Bun: Does Your Product Demand Attention?
Posted by lyceum under MarketingFrom http://smallbiztrends.com 3292 days ago
Made Hot by: NolanGreen on November 16, 2015 10:40 am
Is Your Sales Graph Also a Hummable Tune?
Posted by lyceum under SalesFrom http://smallbiztrends.com 3294 days ago
I spent about seven years in the business world, and I’ve been a professional cartoonist now for more than a decade, but I actually went to school for music.
I studied the trombone, played in ensembles, learned my history and theory, got my degree, and actually played semi-professionally for a sho Read More
I studied the trombone, played in ensembles, learned my history and theory, got my degree, and actually played semi-professionally for a sho Read More
Is Your Call Center Frustrating Customers?
Posted by lyceum under Customer ServiceFrom http://smallbiztrends.com 3294 days ago
Do employees at your customer service call center feel like they’re dealing with more frustrated customers than ever before?
New research from Mattersight offers some insights into why this might be. According to Mattersight, more than two-thirds of customers who speak to call center reps feel fru Read More
New research from Mattersight offers some insights into why this might be. According to Mattersight, more than two-thirds of customers who speak to call center reps feel fru Read More
3 Solutions for Your Remote Marketing and Sales Teams
Posted by lyceum under ManagementFrom http://smallbiztrends.com 3294 days ago
Small businesses and startups that rely on remote marketing and sales teams face a variety of obstacles compared to companies that have their sales and marketing staffers working onsite. National software provider Citrix is trying to position itself to meet this growing demand.
Remote working over Read More
Remote working over Read More
Improving Employee Procrastination: Can Science Help?
Posted by lyceum under Self-DevelopmentFrom http://smallbiztrends.com 3294 days ago
Scientific studies have indicated that procrastination seems to be a conflict between two parts of the brain: the fun loving limbic system and the sensible prefrontal cortex. In a choice of after work activities, kicking back with a beer and TV usually wins out over going to the gym. Or you get on
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Microsoft Ends Unlimited OneDrive Storage for Office 365
Posted by lyceum under TechnologyFrom http://smallbiztrends.com 3294 days ago
Microsoft has decided to end the unlimited OneDrive storage option for Office 365 users. And how big a deal it is to you depends, to some extent, on how much of the cloud storage service you use.
According to Microsoft, the reason for scrapping the unlimited model is, “Since we started to roll out Read More
According to Microsoft, the reason for scrapping the unlimited model is, “Since we started to roll out Read More
The Rate of New Employer Business Creation Remains Low
Posted by lyceum under NewsFrom http://smallbiztrends.com 3295 days ago
The Census Bureau recently released data on the number of new businesses with employees created in 2013, and the figures are disappointing. The rate of creation of new employer businesses in the United States remains depressed.
The Census Bureau’s Business Dynamics Statistics (BDS) database tracks Read More
The Census Bureau’s Business Dynamics Statistics (BDS) database tracks Read More
Work Flat on Your Back with the Altwork Station
Posted by lyceum under Products and ServicesFrom http://smallbiztrends.com 3295 days ago
You have probably heard of standing desks and ergonomic chairs. Chances are you’ve even tried a few. But have you heard of a desk that lets you work flat on your back? It’s not a fantasy. It’s a real thing and it’s shipping next year.
Called the Altwork Station, this is not your normal computer de Read More
Called the Altwork Station, this is not your normal computer de Read More
Tips for Staying Sharp from Top CEOs and Entrepreneurs
Posted by lyceum under ManagementFrom http://smallbiztrends.com 3295 days ago
Microsoft CEO Satya Nadella has a secret: He’s not like those CEOs you see on TV.
On television, CEOs are superheroes. They stay up all hours of the night, plotting company strategy and closing deals on the other side of the world. In the real world, successful CEOs are more like Nadella. They und Read More
On television, CEOs are superheroes. They stay up all hours of the night, plotting company strategy and closing deals on the other side of the world. In the real world, successful CEOs are more like Nadella. They und Read More
Intuit Supports SMBs Through Kiva Zip Peer to Peer Lending
Posted by lyceum under Raising CapitalFrom http://smallbiztrends.com 3295 days ago
Kiva, a non-profit micro-funding platform, has teamed up with Intuit, the software company behind Quicken, Quickooks and TurboTax, to provide small business owners with quick capital at the click of a button.
Having received a $50,000 donation from Intuit’s Financial Freedom Foundation, Kiva may n Read More
Having received a $50,000 donation from Intuit’s Financial Freedom Foundation, Kiva may n Read More
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