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Do you remember your first day of school? Fun, good times ahead. Now picture if you went to school and they told on the first day you all the things you would have to learn and do throughout your time at school. Pretty scary. This feeling can occur with marketing overwhelm.
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An article was suggesting to blues guitarists to remove notes from their notes from their solos to connect better with their audience. This also applies to your communication messages. The more you have the less likely customers will remember them. Read More

If you have ever watched an animated movie you probably know the formulas they use. It works. If they used the formula of a war movie it wouldn't. Get creative with your own style and don't worry about copying the latest blueprint or must do. Read More

There are many very competitive markets. And the fitness industry is one of those. You see different fads come and go. One business has shown it is not a fad. Here a couple of marketing lessons we can learn from to grow your business. Read More

May seen like a sensible idea. Especially your competitors market their products or services in the same way. However you could end up as a sheep and not enjoy the success you desire. Read More

Having a business strategy where you are in constant demand by customers is a sure path to success. But how? Here are three areas to look at for ideas. Read More

What a waste of time. You work hard and deserve the best. But for some reason you are attracting the wrong type of customer. You may be not sure why. But you know some of your current relationships are just not right for your business. Here are different types of potential customers. Read More

You have a profitable base of customers. Now you have the feeling it is time to step it up a notch. But how? Instead of making life tougher for you look for the most obvious solution. You are more likely to increase sales and save time and money. Read More

If you haven't been in touch with friends they understand. Customers may not be so forgiving. Grow you business simply by making sure you are in regular contact with your customers. It is far easier than chasing new customers to increase sales. Read More

Offer free samples or products. Can be a good idea. Doing the same as everyone else. Bad idea. If you are offering free samples or offers to stand out form your competition do it differently to attract customers. Otherwise it can be a waste of time or money. Read More