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“Grabbing the low-hanging fruit for your viral go-to-market strategy– such as getting an influencer to share your data-driven piece of snackable content– will help your growth hacking efforts aimed at disrupting the marketing industry, especially if you use a clickbait headline to drive traffic.”
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Remember the days before we used mobile apps and we only used to work at a desk with a computer on it? It probably seems like a distant memory now and, while wearables have yet to become mainstream, we could soon reach a point where we’re seemingly unable to be parted from our smartwatch. Given the Read More

To help we’ve put together our favorite content marketing apps to help you craft the best editorial and get it seen by the people that matter to you business. Read More

Think of the last five content marketing blog posts you shared. Did they have a number in the headline? Was there an infographic involved? Did you stop reading after the headline? If you answered yes to any of these questions, you’re part of what I’m coining the content marketing crisis (and just t Read More

If you’re starting a new venture the last thing you want to worry about is investing time and resources in expensive software systems. But that’s not to say you should be scribbling contacts or leads down on the back of a beermat, or doing your accounts with a calculator and a notepad.

It’s all Read More

Let’s be honest. Content marketing really sucks. For the most part you’re doing it as a means to an end to get new leads and sales. You really have no desire to spend hours channeling your inner Maya Angelou writing blog posts about your topic that all sound the same to you. Nonetheless, you’ve Read More

As the title of this post suggests, we can use a simple four-hour social media strategy to budget our time wisely and get the most out of social media marketing. Once you’ve set up your account, it’s time to employ our four-hour social media strategy and soon we will master these platforms: Read More

Mailchimp, however, is not the only option for email marketing. While it may be the veteran in the industry, plenty of other email marketing options have popped up in recent years that might be better for your business. Read More

The only constant is change. That’s the mantra of many organizations. What is less clear is how they intend to help change happen positively and acceptably. Because people – usually the part of the equation that is most affected – typically detest change. We’re made that way, even when there are ob Read More

Using applicant tracking software helps make the recruitment process quicker and easier. And not only that, it allows you to spend more time doing the actual sourcing and hiring and less time wasted on managing the administrative process Read More