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Some have called Google+ the Facebook killer; others steadfastly believe that it is doomed to fail like Google’s previous social networking attempts. While the future of Google+ is still up in the air, there is no denying the numbers: in two weeks Google+ had 10+ million users while still in its tr Read More

Any good Internet marketing expert understands the importance of business blogging and social media marketing. Unfortunately, some business and website owners see them as one and the same. A blog is a place to share content and promote dialogue with current and potential clients and customers. Soci Read More

If you aren’t using video to improve your brand visibility online and boost your SEO efforts, you should be. Every business has a website and is fighting for a prominent search engine presence, but there aren’t nearly as many businesses fighting for a YouTube presence. That means that creating and Read More

Hopefully, as part of your content marketing strategy, you’ve been looking for opportunities to write a guest blog post on industry blogs. As the author, guest blog posts help from a link building perspective, the help build your online presence and awareness, grow your brand and more. But have you Read More

Quick, which is more important to your SEO—keyword research or site content? It’s actually a bit of trick question. Keyword research and site content actually work together to create a well-optimized site. Conducting keyword research won’t do much good if your site is full of low quality content. M Read More

Duplicate content on a website is when you have two different URLS (example1.com and example2.com) that have, word for word, the same content on each page. It is also possible to have duplicate content on two (or multiple) different websites as well. This usually happens when a spam blog plagiarize Read More

Let’s say you own a medium-sized direct mortgage lender company. Obviously “mortgage company” or some variation thereof is going to be an incredibly important keyword for your site to target. In fact, according to the Google Keyword Research tool, “mortgage company” gets 368,000 thousand searches e Read More

Social media has forever changed the way businesses interact with their consumers. Social networks allow customers to express their opinions about a product or service in real time and broadcast it to their online network. Tweets and posts are shared around the world in a matter of seconds, putting Read More

SEO and SEO professionals are still waiting for a permanent seat at the marketing department’s cafeteria table. While many companies acknowledge the importance of SEO as a significant component of their overall marketing plan, many still do not have in-house SEO employees. This means that they rely Read More

When the recession hit, the B2B buying cycle was dramatically changed. Suddenly every penny had to be accounted for, every expense carefully analyzed, every cost evaluated. If it wasn’t necessary to the operation of the business, it was shut down. People couldn’t afford to be frivolous, with either Read More